I support people who don’t have gardens to grow lots of food in a small space.
I’m inspired by how growing in the middle of the city can help us to eat more fresh organic food, enjoy nature on our doorstep, connect with our local community and recycle our food waste.
3:40
How important is it to make video for your business? 🤔
For your About Page, it helps a lot, since people are there to get a feel for who you are. For your Home Page it usually helps people to quickly get a sense of your energy and whether they resonate. For ongoing social media, it's up to you, but over time it develops your confidence and uniqueness in your field!
6:24
Working with affiliates... and being one – a primer
Info about my affiliate program
Very helpful, thanks George. Lots of things to think about. It will be great to learn more about your experience of Affiliates when you do your course. One area I’d be interested to learn more about in the course is the different types of working / mutually beneficial relationships to develop with others in the field we work. For example, when it makes sense to develop a formal affiliate relationship sharing a % of sales, and when it might be better to simply promote each other’s work, for example promoting each others mailing lists.
In the meantime, I do have one question I’d love you to answer if it is easy and quick for you to do. I notice that when someone signs up to one of your courses, you ask for a name of someone you can thank. This seems a really great way of capturing people who are helping you - and who may not formally be sharing your affiliate links. One of the reasons why I like this system is that I hardly ever sign up with affiliate links (not sure if this is common or not?). Partly that’s because I don’t sign up to many courses :), and partly because I generally want to spend a bit of time getting to know someone before I invest in a course. So I’d normally sign up to their email list, perhaps for a few months or a year (I knew a bit about your work for over a year before I got round to doing a course with you!) - and, by the point I do sign up, I am unlikely to be able to find or even remember if I once was sent an affiliate link!
The reason I’m asking this is that the person who would be a good fit for me to be an affiliate has two courses: a low cost entry one (£40) and a higher cost, £300 one. Now, I may be wrong, but my instinct is that it is unlikely that someone who sees an affiliate link to the £300 course will sign up straight away…. But they could well sign up to that person’s mailing list, and then join the course some way down the line. Or they might take the £40 course from affiliate link and then take the £300 one further down the line. The person I’m working with doesn’t have a system like yours, and, as things are set up at the moment, I’d only get commission if they sign up using the affiliate link. Maybe this isn’t something to worry about, but I’m wondering if there is a simple system I could suggest to capture this. For example, if I promote the £40 course, and one of my followers signs up to that using an affiliate link and then goes on to take the £300 course, is it reasonable to ask for a % of the sale from £300 course, too? I hope this makes sense…
Omg. The video as a FILTER! Love this concept. They've gotta like my face/voice if they want to work with me! If they don't, the whole experience will suck for all of us!