🎙️ Interview Mastery

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Interview Mastery -- Course Info

Welcome! Take the onboarding steps...

✍🏽 Start of Course Assessment



General Questions (if you don't know where else to ask)

Module 1 -- Begin with Clarity Interviews



3 What does your ideal audience believe differently
5:33
What does your ideal audience believe differently than others?

4 Context for the work you love to do with clients
2:33
Context for the work you love to do with clients...

5 Initial work of bringing together your interview message
5:39
Initial work of bringing together your interview message...

6 What questions might an ideal host ask you
3:01
What questions might an ideal host ask you?

7 What's a good offer to mention in an interview
4:32
What's a good offer to mention in an interview?

8 Clarity vs Promoted Interviews
3:13
Clarity vs Promoted Interviews

9 How to do a Clarity Interview
3:34
How to do a Clarity Interview

11 Make it easy to schedule with you
3:40
Make it easy to schedule with you...


Module 2 -- First, interview others


Who is your audience when speaking on an interview?
6:51
As a Guest, if you're unsure what target audience to speak to...

What if you have multiple audiences - who do you address in an interview?
4:33
What if you have multiple audiences - who do you address in an interview?

Should we talk about our Framework or Pathway in our interviews?
2:39
Should we talk about our Framework or Pathway in our interviews?

can you talk about multiple offers in an interview?
6:02
Yes you can share multiple offers in an interview

Tech of doing interviews
12:13
Tech Prep – for both Host and Guests

The opportunity of being a Host vs a Guest
3:41
Promoted Interviews: before being a guest, try being a Host first... the opportunity for growth is bigger than you might expect.

If you're surprised that I'm talking about "your podcast" or "your series" -- you don't have to start one..
2:50
If you're surprised that I'm talking about "your podcast" or "your series" -- you don't have to start one...

How to find great guests?
4:41
Finding great guests to reach out to...

vetting guests
5:48
Vetting your potential guests

Focus on Quality conversations instead of the Numbers of followers? 🤔
7:46
Focus on Quality connection instead of Numbers of guest's followers? 🤔

How topic-aligned to be in choosing Guests to interview?
6:21
How topic-aligned to be in choosing Guests to interview?

Is it bad strategy to invite a competitor to be interviewed as a Guest?
2:33
Is it bad strategy to invite a competitor to be interviewed as a Guest?

When should payment be expected as a host or a guest?
2:51
When should payment be expected as a host or a guest?

How to outreach to your potential guest
5:48
How to outreach to your potential guest

Module 3 -- Being a great host

1 What are you learning from interviews?
1:20
This week's learnings?

2 Beware learning from celebrity interviews
7:11
Beware what you're learning from celebrity interviews...

3 Questions that hosts should not be asking
6:37
Questions *not* to ask your Guests...

5 Should you ask challenging questions of the guest?
2:38
Should you ask challenging questions of the guest?

4 First principle of being a host - Oprah
3:21
1st principle of being a great interviewer (let's learn from Oprah)

6 Principle the more you can prepare the better
4:29
2nd principle: the more you can prepare, the more interesting questions you can ask.

7 Questions to ask the guest
2:36
Preparing your questions for the guest

8 Template of what to send to guests to prepare
4:30
How to help guests prepare? / What to send to your guests?

2 Preshow agreement that episode publishing might not be guaranteed?
3:20
Disclaimer that show might not get published?


0 Record the interview video or only audio is fine?
1:40
Record the interview as video, or only audio?

9 Record interviews on Instagram Live?
2:36
Record interviews via Instagram Live?

10 Hosts - get ready to share your thoughts on the topic
3:31
As a Host: prepare to share your thoughts on the topic too…


11 Hosts - day of prep tips
3:59
Host – Day of. (Practice these things in your Clarity interview!)

12 Hosts - advanced tips
3:41
Host – Day of. (Advanced tips)


Interview - if you disagree with what a guest says should you mention that?
8:13
Host: if you disagree with what a guest says should you mention that?

Interview - how to manage time as a host?
4:32
Host: time management, especially if guest is longwinded

13 Hosting helps you meet potential clients
2:23
Another interesting purpose of Hosting interviews -- sales & referrals 😊

Module 4 -- Being a great guest

Your opportunity as a Guest
5:03
Understanding your opportunity as a guest...

find potential hosts
12:16
Finding hosts that are likely to say Yes to interviewing you

linkedin to find potential hosts
10:55
Optional: using LinkedIn to search for potential hosts

research & vetting potential hosts
7:24
Researching / vetting your potential Hosts

writing your outreach message to potential hosts
6:42
Outreaching to hosts to invite you to their show...

0 If a host says Yes what shoudl your response be?
4:09
Once a host says Yes, what should your response be?

1 What to say to middle person about connecting us?
1:51
Reaching a 2nd degree connection via a 1st degree...

Appropriate expectations for the process of doing interviews
12:46
Appropriate expectations for the "results" of your interview...

Module 5 -- More skills to practice as a Guest

3 imagine you’re doing a TED talk
3:35
As a guest, imagine you’re doing a TED talk... additional prompts for your Interview Message.

1 Performance not convo
3:57
An interview is public speaking -- don't bring a "conversation energy" (unless you're famous!)

2 Tell us your client success stories
4:44
Prepare answers to questions about client success stories...

5 learn from the Host's recent interviews
2:30
Guests: learn from the Host's recent interviews...

6 prepare by understanding the audience
2:08
Guests: prepare by understanding the audience...



8 When speaking your offer at the end
2:01
When speaking your offer at the end…


9 what to send to the Host
1:26
Guests: what to send to your Host

10 Day of prep Guest
2:39
Day of prep: Guest

11 It's less a conversation more a presentation with Q&A by the Audience through the Host
4:34
Reminder: It's less a conversation, more a presentation with Q&A by the Audience through the Host.

0 What if Host insists that you answer the question?
1:44
What if the Host insists that you answer the question?

12 Guests help the host feel good about their interactions
2:43
Guests: help the host feel good about their interactions…

13 Example of researching the reach of a potential Host
7:44
Example of researching the reach of a potential Host...

Module 6 -- After the Interview

3 Follow up right away
4:13
Follow-up right away ⚡️

4 Collabs afterwards
3:43
Guests -- follow-up on possible additional collaboration

5 Post production
7:43
Host: Interview Post-Production

6 Hosts - sharing the interview
1:57
Hosts: sharing the interview

Keep your interviews on your existing YT channel or separate one?
6:07
Keep your interviews on your existing YT channel or separate one?

7 Guests - sharing the interview
3:29
Guests: sharing the interview


8 How to increase the number of listens?
1:49
Suzanne's Q about increasing the listens

0 Best if you can upload the interview onto Youtube even if audio only
2:14
Best if you can upload the interview onto Youtube, even if audio only...


Thank you!

Post-Course Assessment ✍🏽


Topics you'd like to be interviewed for...

How to introduce yourself and connect with others here about interviews...

Coaching & Counseling

Spiritual Growth & Development

Physical Health & Wellbeing

Movement & Bodywork

Mental & Emotional Health

Mind-Body Practices

Creativity & Art

Career & Business

Relationships & Family

Nature & Adventure

Wildcard 😊