β¨ Authentic Outreach (AO)
Welcome! Take the onboarding steps...
Outreach βπ½ Work Retreats to give you time to learn & implement the course!
The Authentic "Selling" Mindset
![1 Welcome and why Authentic Outreach is needed](https://us.simplerousercontent.net/uploads/asset/file/7176690/gif_0000.gif)
2:15
Why is Authentic Outreach needed?
![2 Before we go further β what activities have already helped you get clients?](https://img.simplerousercontent.net/scaled_image/7176698/53628f692659b39431bbc4b96de8bace82e70bbf/frame_0002-260w-146h-2f.png)
3:09
Before we go further β what activities have already helped you get clients?
![3 What has gotten you to become a client? Think about how your service providers marketed to you](https://img.simplerousercontent.net/scaled_image/7176707/a797168fe3a8b5f63d66745d2e4ce09d070cc484/frame_0007-260w-146h-7f.png)
2:05
What has gotten you to become a client? Think about how your service providers marketed to you...
![4 What kind of selling has turned you off, lost trust with a service provider or mentor?](https://img.simplerousercontent.net/scaled_image/7176706/3cd0db5671d7b71486b04138c87c9b63c5437f53/frame_0002-260w-146h-2f.png)
2:00
What kind of selling has turned you off, lost some trust in a service provider or mentor?
![5 Inauthentic outreach methods](https://img.simplerousercontent.net/scaled_image/7176723/45b91f0bff47704605cd54bc181cfcf153dec85c/frame_0005-260w-146h-5f.png)
5:14
The basic catalog of inauthentic outreach methods
![6 The heart of authentic outreach](https://img.simplerousercontent.net/scaled_image/7176731/e83985d0a059e5109879da0705094c0d9ca53573/frame_0003-260w-146h-3f.png)
5:44
The heart of authentic outreach π
![7 Marketing as connecting & serving and Selling as understanding & helping](https://img.simplerousercontent.net/scaled_image/7176739/4c79f471b507ce7e2ac6fea99d1574a05e5ab48e/frame_0011-260w-146h-11f.png)
9:10
Marketing as connecting & serving... and Selling as understanding & helping
![8 Who's in your head & heart when you're doing the outreach or selling?](https://img.simplerousercontent.net/scaled_image/7176748/72011214662a690035b2e58ea56c44e083c4806b/frame_0003-260w-146h-3f.png)
5:51
Who's in your head & heart when you're doing the outreach or selling? π€
![9 What's already working? Make that more efficient and effective then carve out time for experiments](https://img.simplerousercontent.net/scaled_image/7176747/da1d0f74849ffdb888e2de605a6f6f22118e837a/frame_0002-260w-146h-2f.png)
2:08
What's already working? Make that more efficient and effective then carve out time for experiments...
![10 Focusing on the process versus the results in your selling](https://img.simplerousercontent.net/scaled_image/7176763/5f98288528820b3fff96023c0ba8132006d23258/frame_0003-260w-146h-3f.png)
5:48
Focusing on the process versus the results in your selling...
Staying Organized
![02 Menu of Practice Options](https://img.simplerousercontent.net/scaled_image/7182203/6f18006616dfb6dff1832ba6896090333e31b502/frame_0007-260w-146h-7f.png)
3:15
Menu of Practice Options
![03 So much of successful outreach is about staying organized](https://img.simplerousercontent.net/scaled_image/7182194/587b681dec5b68bc5b5034c7ade4e12379275f2a/frame_0002-260w-146h-2f.png)
2:49
So much of successful outreach is about staying organized...
![04 Template for Authentic Outreach Methods & People CRM](https://img.simplerousercontent.net/scaled_image/7182218/7323c96da24002b44c904adc34d323218b362cb7/frame_0005-260w-159h-5f.png)
10:07
Template for Authentic Outreach Methods & Simple People CRM
Circles of Enrollment
![06 You are the Director of Admissions for Your Business](https://us.simplerousercontent.net/uploads/asset/file/7182236/gif_0001.gif)
4:49
You are the Director of Admissions for Your Business
![07 Periods of Enrollment](https://img.simplerousercontent.net/scaled_image/7182244/d76ab2eaa2eee6979e4480bb8144ff96c4d32cf5/frame_0005-260w-146h-5f.png)
2:21
Periods of Enrollment
![08 Circles of Enrollment](https://img.simplerousercontent.net/scaled_image/7182226/43f404ebfb8f69784a2492189b7a13cbe9b24e4e/frame_0005-260w-146h-5f.png)
2:35
Circles of Enrollment
![09 Your Inner Circle](https://img.simplerousercontent.net/scaled_image/7182235/fbcac86010f250dd1efd017b9d567f08b71b660f/frame_0002-260w-146h-2f.png)
3:16
Your Inner Circle
![11 Your Middle Circle](https://img.simplerousercontent.net/scaled_image/7182257/62b9b06598d9f6cdcff003a9c25a2db2197da9e9/frame_0002-260w-146h-2f.png)
1:35
Your Middle Circle
![12 Your Outer Circle](https://img.simplerousercontent.net/scaled_image/7182274/1a5fbaeb199ef80a4a7a0abe6ab17808e4f6b8e7/frame_0006-260w-146h-6f.png)
1:27
Your Outer Circle
![13 Timeline for the Circles of Enrollment](https://img.simplerousercontent.net/scaled_image/7182283/9b8e4e2578d94d3b6236a1473a907a77db64bc35/frame_0006-260w-146h-6f.png)
5:36
Timeline for the Circles of Enrollment
![14 You don't need email lists to use the Cirlces of Enrollment method](https://img.simplerousercontent.net/scaled_image/7182282/33ff38789fe50f60cfd2d9ef05978ffa80fa4e56/frame_0007-260w-146h-7f.png)
3:43
You don't need email lists to use the Circles of Enrollment - just use BCC for now...
![15 Perspective about Individual Outreach - you're giving them an opportunity before you give it to others](https://img.simplerousercontent.net/scaled_image/7182285/19189da08222c07dd17a301a162b975f4f50d5e4/frame_0005-260w-146h-5f.png)
4:12
Perspective about Individual Outreach - you're giving them an opportunity before you give it to others
![Inner vs Middle Circle - how to differentiate the two?](https://img.simplerousercontent.net/scaled_image/7320826/00db678af5a7ad5f16fef20bb5ff9716c4e14318/frame_0003-260w-146h-3f.png)
2:33
Inner vs Middle Circle - how to differentiate the two?
![How to frame the announcement to the Middle circle?](https://img.simplerousercontent.net/scaled_image/7320810/2916f16940873fa18514f6dd13ffaf0853ed740c/frame_0005-260w-146h-5f.png)
1:54
How to frame the announcement to the Middle circle?
![16 Does inner circle get the message to the Middle circle also?](https://img.simplerousercontent.net/scaled_image/7182284/94800e684772bf1b726bdb240cceefb1889d38b2/frame_0005-260w-146h-5f.png)
4:02
Does inner circle get the message to the Middle circle also?
Your Authentic Outreach Message
![17 The power of your network](https://us.simplerousercontent.net/uploads/asset/file/7182286/gif_0001.gif)
7:38
The Power of Your Network
![18 Your Top 100](https://img.simplerousercontent.net/scaled_image/7182288/77e516c75cd9ba2b1c511d7be500dd36a30f552a/frame_0006-260w-159h-6f.png)
6:46
Your Top 100
![19 Your Authentic Outreach Message](https://us.simplerousercontent.net/uploads/asset/file/7182290/gif_0001.gif)
7:36
Your Authentic Outreach Message
![20 Your authentic message is better than any copywriting or marketing coach's ideas](https://img.simplerousercontent.net/scaled_image/7182289/bdc92b9d450fbf1d8ca4e290c88823dd7062809e/frame_0006-260w-146h-6f.png)
2:02
Your authentic message is *better* than any copywriting or marketing coach's ideas...
![21 Simple CRM - track your personal outreach](https://img.simplerousercontent.net/scaled_image/7182291/04c1ec83292cff511d7f687ba8372e01ca3e6dfb/frame_0006-260w-159h-6f.png)
4:08
Simple CRM - track your personal outreach
Mira Rao on Netcaring & Client Referrals
![1a Why netcaring and authentic outreach?](https://img.simplerousercontent.net/scaled_image/7202306/e7f9f29e9b50fae68826087b054da95444428498/frame_0003-260w-146h-3f.png)
4:32
Why netcaring and authentic outreach? + Intro to Mira Rao
![2 Mira's mindset about netcaring and outreach](https://img.simplerousercontent.net/scaled_image/7202314/7848328aeebdcc2a4a9485c8e12724b4592b6cb6/frame_0004-260w-163h-4f.png)
6:15
Mira's mindset about netcaring and outreach
![3a Keeping your contacts and opportunities organized](https://img.simplerousercontent.net/scaled_image/7202322/eb53cc96cd15577f82499c04c3e230248959965d/frame_0003-260w-163h-3f.png)
8:55
Keeping your contacts and opportunities organized
![4 Avoiding the feast & famine cycle for service providers - continue netcaring even when you have enough clients](https://img.simplerousercontent.net/scaled_image/7202340/a8db77d0e7185f19d0ffe6a9d1af2a388a2f1ec9/frame_0003-260w-146h-3f.png)
2:26
Avoiding the feast & famine cycle for service providers - continue netcaring even when you have enough clients
![5 Mira's outreach message template](https://img.simplerousercontent.net/scaled_image/7202339/9e2c93e8eabd0e8b5f2c444195307c8daa8b7966/frame_0002-260w-163h-2f.png)
4:08
Mira's outreach message template
![6 Example of intro session booking page by Mira Rao](https://img.simplerousercontent.net/scaled_image/7202338/ccc4b9021349f93706903da0d81d95b743b4a73d/frame_0001-260w-163h-1f.png)
2:42
Example of intro session booking page by Mira Rao
![7 Carve out the time for your netcaring and authentic outreach](https://img.simplerousercontent.net/scaled_image/7202363/8a61ca4a93b1ee8e2f1f97e699de53363292c3e3/frame_0001-260w-146h-1f.png)
1:34
Carve out the time for your netcaring and authentic outreach
Authentic Referrals via Netcaring
![8 What will be your rhythm of netcaring and authentic outreach?](https://img.simplerousercontent.net/scaled_image/7202380/7e9111021cc84a97a21f89b678eaceb50f25d944/frame_0010-260w-146h-10f.png)
8:17
What will be your rhythm of netcaring and authentic outreach?
![9 What if people aren't responding to your netcaring?](https://img.simplerousercontent.net/scaled_image/7202382/dc09f8fc3f5bc15b19f61730525c224019b51dd4/frame_0002-260w-146h-2f.png)
4:30
What if people aren't responding to your netcaring?
![10 Outline of Referral Outreach Template](https://img.simplerousercontent.net/scaled_image/7202371/65f3f12603600eea4e983fc46cfe6e21c317d75f/frame_0001-260w-146h-1f.png)
1:48
Outline of Referral Outreach Template
![11 Stay top of mind by having social media connections then newsletter posts](https://img.simplerousercontent.net/scaled_image/7202381/c8503d9089156d2300e75e638b83406cf0990526/frame_0003-260w-146h-3f.png)
4:34
Stay top of mind by having social media connections then newsletter posts
![AO New social media friends - should you sell to them?](https://img.simplerousercontent.net/scaled_image/7360436/1cf69a9a0a0721bf986bde677d6163fe034d762d/frame_0003-260w-146h-3f.png)
5:52
New social media friends - should you sell to them?
Easily Referrable Issue & Offer
![Reminder about the Menu of Practice Options](https://img.simplerousercontent.net/scaled_image/7207105/7d98ea06dafd9d0dd11d68dc1d03354ae18b27e8/frame_0007-260w-146h-7f.png)
1:12
Reminder about the Menu of Practice Options...
![What is an Easily Referable Issue?](https://img.simplerousercontent.net/scaled_image/7207114/2eb433427d05f5a0b718216abc85c144213b4bb6/frame_0005-260w-146h-5f.png)
7:08
What's an "Easily Referable Issue" (ERI)?
![How to come up with easily referable issue?](https://img.simplerousercontent.net/scaled_image/7207139/1331f74b1d357358e21821be942281d966a0a63d/frame_0007-260w-146h-7f.png)
3:53
How to come up with your Easily Referrable Issue?
![Get together with 2 others to brainstorm your easily referable issue (ERI)](https://img.simplerousercontent.net/scaled_image/7207161/7c12e86dfb66b14c45c301ca4252424dcd1b44e6/frame_0004-260w-146h-4f.png)
2:02
Mutual support for clarifying ERI
![What's a Modality vs an Issue/Experience?](https://img.simplerousercontent.net/scaled_image/7207131/2e4e9978550d55193d099480036944e8a55a78a8/frame_0005-260w-146h-5f.png)
5:58
What's a Modality vs an Issue/Experience?
![Your Easily Referable Offer or First Step](https://img.simplerousercontent.net/scaled_image/7207194/df54ffef64c69ab62743c608d17154b081f73167/frame_0006-260w-146h-6f.png)
4:02
Your "Easily Referable Offer"
![Focus an offer an an Issue or Modality?](https://img.simplerousercontent.net/scaled_image/7207250/1e33c9c0a15a7b415e19b4797216953ce19964b9/frame_0001-260w-146h-1f.png)
5:50
Should the Offer focus on the Issue or the Modality?
![One issue seems too constrained or specific for your offer or modality? Example from Will Caminada](https://img.simplerousercontent.net/scaled_image/7207252/779108fc47cb198aa3c499e1396cde45f7972edb/frame_0001-260w-146h-1f.png)
7:19
One issue seems too constrained or specific for your offer or modality? Example from Will Caminada
Let them experience your workβ¦
![If using Circles of Enrollment and posting on social media, which circle is it?](https://img.simplerousercontent.net/scaled_image/7207169/31d91a03f71249d91a29c2081413e595f002f159/frame_0002-260w-146h-2f.png)
1:13
If using Circles of Enrollment and posting on social media, which circle is it?
![What is a Beta Group?](https://img.simplerousercontent.net/scaled_image/7207218/2b28b97f95edd0c3f9905bb07cc705c3b02c220a/frame_0001-260w-146h-1f.png)
6:50
Beta Group
!["Describe my work"](https://img.simplerousercontent.net/scaled_image/7207202/ace2b96f747f99e78f9365968071fb850a408732/frame_0004-260w-146h-4f.png)
4:20
"Describe my work..."
![Recorded Sample Sessions](https://img.simplerousercontent.net/scaled_image/7207219/0a7b066cd7fa9db36759b4a4ddc92e9b02ede6b3/frame_0001-260w-146h-1f.png)
6:42
Recorded Sample
![Follow-up is Essential](https://img.simplerousercontent.net/scaled_image/7207203/d7de36b7aff69112de7fce61396d9c4925ca6e4e/frame_0003-260w-146h-3f.png)
4:12
Follow-Up is Essential
Gentle Launches
![Why it's important to learn and do "Gentle Launches"](https://img.simplerousercontent.net/scaled_image/7310019/c9dd1725ba55895cbce53c46aafeb4bbaee990a9/frame_0005-260w-146h-5f.png)
7:09
Why it's important to learn and do "Gentle Launches"
![What is a Gentle Launch?](https://img.simplerousercontent.net/scaled_image/7310027/cb4108560bc9c629254a523a0368dbd9bb93f679/frame_0006-260w-146h-6f.png)
8:44
What is a Gentle Launch?
![What are the 2 messages of the gentle launch?](https://img.simplerousercontent.net/scaled_image/7310043/2a78b31138311d328da9ff8f26d0ed933e98e05c/frame_0006-260w-146h-6f.png)
7:38
So... what are the 2 messages of the gentle launch?
![If I only have 1 service/program can I still do Gentle Launches regularly?](https://img.simplerousercontent.net/scaled_image/7310052/329e1447b850d5297b676855347bf642c2cc80fc/frame_0005-260w-146h-5f.png)
4:19
If I only have 1 service/program can I still do Gentle Launches regularly?
![Make it gentle - on you and your audience](https://img.simplerousercontent.net/scaled_image/7310061/a44627ed47d3e60fd70e478e9820a4bef904db33/frame_0004-260w-146h-4f.png)
3:33
Make it gentle - on you and your audience :)
![How long is a launch / how much notice to give?](https://img.simplerousercontent.net/scaled_image/7310084/ec1e30e9211d157b25da0acc092177d2536f7a1b/frame_0003-260w-146h-3f.png)
3:13
How long is a gentle launch / how much notice to give?
![Authentic Deadlines or The Importance of Using Due Dates](https://img.simplerousercontent.net/scaled_image/7310099/afc6a94d83733b9f7b1a8f74ff47c201e316c2cc/frame_0005-260w-146h-5f.png)
5:04
Authentic Deadlines or The Importance of Using Due Dates
![Can you be marketing both 1-1 and Group program at the same time?](https://img.simplerousercontent.net/scaled_image/7320811/2d43fe500b0bc813f51b9d93e88f6c025770f715/frame_0006-260w-146h-6f.png)
5:47
Is it wise to launch both 1-1 and Group program at the same time?
![How do Gentle Launches integrate with Circles of Enrollment?](https://img.simplerousercontent.net/scaled_image/7320801/43c2b86d1106ae14c60415826819ddfa9473067a/frame_0005-260w-146h-5f.png)
3:19
How do Gentle Launches integrate with Circles of Enrollment?
![0 More than 1 gentle launch per month?](https://img.simplerousercontent.net/scaled_image/7336252/4ea07a3063796842724755cde24c2b6f6ef4bfd3/frame_0006-260w-146h-6f.png)
1:57
How often to do gentle launches?
![AO If you have multiple offers which to launch first?](https://img.simplerousercontent.net/scaled_image/7360428/5104fc43c91471562eafb9a4b9605ccaadb313a1/frame_0003-260w-146h-3f.png)
5:30
If you have multiple offers, which to launch first?
![AO Reminder to work lightly and launch lightly](https://img.simplerousercontent.net/scaled_image/7360444/d32b0c956b071aed79465d447e2ef0daa42d8a66/frame_0001-260w-146h-1f.png)
5:25
Reminder to work lightly and launch lightly β¨
Collabs
![On behalf of a friend - share each other's offers?](https://img.simplerousercontent.net/scaled_image/7207220/40664f5bd79daf0e48fe6bad346e8eb5fc147646/frame_0007-260w-146h-7f.png)
2:25
βOn behalf of a friendβ
![Trading Sessions with someone in the AO course](https://img.simplerousercontent.net/scaled_image/7207242/120062e42a6bafd48ad8ac58c6c5ac041306a868/frame_0001-260w-146h-1f.png)
1:32
Trade Sessions
![Bonuses from Colleagues](https://img.simplerousercontent.net/scaled_image/7310100/ef70dc2628fa6ecae9dbf1c3f2d5bd68fa66f221/frame_0003-260w-146h-3f.png)
7:46
Bonuses from Colleagues
![Bonus *for* Colleagues](https://img.simplerousercontent.net/scaled_image/7310083/0e3c0f6ff5173d3661661ed969d7ee3f4e550b49/frame_0003-260w-146h-3f.png)
2:55
Bonus *for* Colleagues
![Get overflow clients from others](https://img.simplerousercontent.net/scaled_image/7310131/6ad114dd5dfd74c58319cc3563473550c018d531/frame_0004-260w-146h-4f.png)
6:09
Get overflow clients from others
![1 Habit - where did they discover you + thank that referral source and lean in](https://img.simplerousercontent.net/scaled_image/7281383/b682c88e8a179ce59ba8d84131bc2843a11763de/frame_0001-260w-146h-1f.png)
6:18
Habits to develop - "Where did you discover me?" + Thank that referral source and lean in...
![Gather tips and create a great piece of content](https://img.simplerousercontent.net/scaled_image/7310141/20f04b355140dea3dc0c1082313e12513a58fc3e/frame_0007-260w-146h-7f.png)
8:20
Gather tips and create a great piece of content + possibly form a mastermind or get clients that way
Get Client Testimonials
![2 Why it's important to outreach for client testimonials](https://img.simplerousercontent.net/scaled_image/7281368/1f014f03fa7e6a21511fbda243e760eeee3ead8f/frame_0001-260w-146h-1f.png)
1:55
Why it's important to outreach for client testimonials
![3 If no clients yet, try getting testimonials from your peers](https://img.simplerousercontent.net/scaled_image/7281367/fdab37b73d1fc30dfe1dd9b971eeae308088883e/frame_0001-260w-146h-1f.png)
0:52
If no clients yet, try getting testimonials from your peers
![4 Why happy clients aren't giving you testimonials](https://img.simplerousercontent.net/scaled_image/7281399/4fe8e685314957097bcd3da950c784053293f426/frame_0001-260w-146h-1f.png)
3:15
Why happy clients aren't giving you testimonials
![6 How to ask for testimonials?](https://img.simplerousercontent.net/scaled_image/7281419/9bc5ad83e77be34eb6de796dc72276bef5035bba/frame_0001-260w-146h-1f.png)
9:15
How to ask for testimonials?
![5 Can you share old testimonials or use it for a new offering?](https://img.simplerousercontent.net/scaled_image/7281384/a68cca9df51ba88e004b9697a4d2929bcea2acac/frame_0001-260w-146h-1f.png)
0:55
Can you share old testimonials or use it for a new offering?
![7 If client didn't respond to testimonial request should you ask again?](https://img.simplerousercontent.net/scaled_image/7281407/cd04bebc4fb9609c2ef1d9535c39461df9eae597/frame_0001-260w-146h-1f.png)
2:12
If client didn't respond to testimonial request should you ask again?
![8 Automate your feedback requests](https://img.simplerousercontent.net/scaled_image/7281432/d2bf681d0b47882664024c891a8c558f69be3fee/frame_0001-260w-146h-1f.png)
3:04
Automate your feedback requests
Your Email Newsletter
![9 It's important to add (the right people) to your email list](https://img.simplerousercontent.net/scaled_image/7281416/1dbbc10c8adf0c97878b668eeb7581894d569cff/frame_0001-260w-146h-1f.png)
3:26
It's important to add (the right people) to your email list
![10 Add your new clients to your monthly newsletter](https://img.simplerousercontent.net/scaled_image/7281448/687deb16aa33ec27339dce0129af5bb708b1f3f9/frame_0001-260w-146h-1f.png)
6:16
Add your new clients to your monthly newsletter
![11 Appropriately invite your friends & colleagues to your newsletter](https://img.simplerousercontent.net/scaled_image/7281457/babd8c27bd1c489ab5b4c1fe3423a13e4ba424a6/frame_0001-260w-146h-1f.png)
7:15
Appropriately invite your friends & colleagues to your newsletter
Transforming Your Mindset for Authentic Outreach
![13 Moving from Fear to Love](https://img.simplerousercontent.net/scaled_image/7281473/d7190bb2e3fb68141c21bd08338dfe70e038e267/frame_0001-260w-146h-1f.png)
4:35
Moving from Fear to Love
![14 Top 100? Just start with your Top 3](https://img.simplerousercontent.net/scaled_image/7281458/d45810caaa0d34a6e4fa68b5d2b90c976f3aeb14/frame_0001-260w-146h-1f.png)
1:51
Top 100? Just start with your Top 3 :)
![15 People who would love your services - there are more people than you can imagine](https://img.simplerousercontent.net/scaled_image/7281490/553aaf7199ffd12238e5fca6add2dde7c5c26b88/frame_0001-260w-146h-1f.png)
6:22
People who would love your services? There are more of them than you can imagine...
![16 Yes there's more effort needed in the beginning but it gets easier!](https://img.simplerousercontent.net/scaled_image/7281474/b92dcfec0bfd497390373407b1b4b6997cb59642/frame_0001-260w-146h-1f.png)
1:43
Yes there's more effort needed in the beginning but it gets easier!
![17 What if you don't hear back from your outreach?](https://img.simplerousercontent.net/scaled_image/7281489/f831ee131bdaf1f29cf7c1a53b2adad05ee672fd/frame_0001-260w-146h-1f.png)
2:41
What if you don't hear back from your outreach?
![AO If you do things free how to start charging for them?](https://img.simplerousercontent.net/scaled_image/7360420/85ad28ce96f3fbcbe1b9e890fe942221845759ee/frame_0007-260w-146h-7f.png)
4:12
What if you've done things for free, and now wish to begin charging for them?
FTA Webinars (a must)
![1 FTA Webinars - why every business can benefit from doing it](https://img.simplerousercontent.net/scaled_image/7331255/c439662dcbb124fc2b5a07c78d0bcacd36afb0d8/frame_0003-260w-146h-3f.png)
8:29
FTA Webinars - why every business can benefit from doing it
![2 Should you expect FTA sales?](https://img.simplerousercontent.net/scaled_image/7331254/665d252e05ec7f405c4887087f68068117093175/frame_0004-260w-146h-4f.png)
2:25
Should you expect FTA webinar sales?
![3 What could you talk about on an FTA? You know enough](https://img.simplerousercontent.net/scaled_image/7331317/1979eb60ed8a7cdc1c7dd81f9ea14eda06f9c138/frame_0006-260w-146h-6f.png)
4:49
What could you talk about on an FTA? (You know enough...)
![3a FTA webinar vs just Free Videos](https://img.simplerousercontent.net/scaled_image/7331313/7524d55cddacf895f77cb98e1650663aaf984089/frame_0006-260w-146h-6f.png)
5:36
Difference between FTA webinars vs just Free Videos/Content...
![4 How often should you do FTA webinars?](https://img.simplerousercontent.net/scaled_image/7331303/50619d5c1ec30fd7c08afe0ba583fa8683d8dabd/frame_0004-260w-146h-4f.png)
2:21
How often should you do FTA webinars?
![5 The structure of the FTA webinar - things you may want to put in](https://img.simplerousercontent.net/scaled_image/7331356/1a5cf5b3dac0b0f77c6e2c7e2ae15d1f05ee6f24/frame_0007-260w-146h-7f.png)
11:21
The structure of the FTA webinar -- possible outline ideas
![What to offer at end of your FTA webinars?](https://img.simplerousercontent.net/scaled_image/7669764/911a4b8b4709ee3d6cde40eac87a90b20acac9db/frame_0003-260w-146h-3f.png)
8:13
What to offer at end of your FTA webinars? Follow-up offer?
![6 Mindset about selling at the end of the webinar](https://img.simplerousercontent.net/scaled_image/7331334/b6723e2fb7a0f1ad81927d0538e486145af0b2a9/frame_0007-260w-146h-7f.png)
2:42
Mindset about selling at the end of the webinar
![7 Technical setting up of the FTA webinar](https://img.simplerousercontent.net/scaled_image/7331351/e4aba1028ffa6e2a09bef74cedba3aa858be2f52/frame_0001-260w-146h-1f.png)
6:28
Technical setting up of the FTA webinar..
![8 Feedback form for FTA webinar](https://img.simplerousercontent.net/scaled_image/7331342/a06f7f6299c5b60e0dcc8797f522d6c3ec846ca0/frame_0004-260w-146h-4f.png)
3:07
Feedback form for FTA webinar
![9 How much to charge for paid recording of FTA?](https://img.simplerousercontent.net/scaled_image/7331374/8fa7afd777e699163f9c8d59ca03b0570a8e60ca/frame_0002-260w-146h-2f.png)
1:55
How much to charge for paid recording of FTA?
![11 Sales page for FTA webinar](https://img.simplerousercontent.net/scaled_image/7331398/3fa088048da51def127d8847e1c507094cff6615/frame_0003-260w-171h-3f.png)
8:24
Sales page for FTA webinar...
![10 How to market your FTA webinar?](https://img.simplerousercontent.net/scaled_image/7331390/9834029417fb9d57eaedbce69bdf032ad021beeb/frame_0003-260w-146h-3f.png)
2:26
How to announce your FTA webinar?
![12 Idea - offer Early Bird Bonus for FTA signups](https://img.simplerousercontent.net/scaled_image/7331399/4b725ce731d394eac3162d3634d263bbcf81383f/frame_0001-260w-146h-1f.png)
3:28
Idea - offer Early Bird Bonus for FTA signups
![13 Should you use Ads to promote FTA? Yes](https://img.simplerousercontent.net/scaled_image/7331375/36b48d677ff127c8bc71f8116d10868e46800782/frame_0005-260w-146h-5f.png)
1:15
Should you use Ads to promote FTA? Yes.
![4 FTANR (free to attend NO recording) webinars](https://img.simplerousercontent.net/scaled_image/7354607/10055e989923897d4f2e692578a4e762535d7eec/frame_0003-260w-146h-3f.png)
2:45
FTANR -- free to attend NO recording -- webinars...
![5 How to feel about low attendance for your webinars?](https://img.simplerousercontent.net/scaled_image/7354640/6256f439dc0e9eb5e612c0cf7e6418f7ca837697/frame_0005-260w-146h-5f.png)
1:30
How to feel about low attendance for your webinars?
![7 How long should recording be available after the webinar?](https://img.simplerousercontent.net/scaled_image/7354641/272a896061a53733ef4e5b6cdd8291c2603eacfb/frame_0003-260w-146h-3f.png)
1:59
How long should recording be available after the webinar?
(Optional) Even more about FTA webinars...
Gentle Launch Posts
![1 Origin story posts](https://img.simplerousercontent.net/scaled_image/7336261/f1484994ceedbc42b4230a3aa1694db47f304f44/frame_0002-260w-146h-2f.png)
3:19
Origin story
![2 Testimonial posts](https://img.simplerousercontent.net/scaled_image/7336278/2f8637be3f965d59810ae228ac5df835ac316404/frame_0006-256w-172h-6f.png)
10:48
Testimonial posts
![3 Aha moment post](https://img.simplerousercontent.net/scaled_image/7336320/835623f1a36bdecbc450bfeb07437e0dbf58b3d9/frame_0007-260w-146h-7f.png)
1:50
"Aha!" moment post
![4 Other examples of Gentle Launch posts?](https://img.simplerousercontent.net/scaled_image/7336312/3d8b07055e5cb7e0ed85a83d3f89cbbee0ab2cd6/frame_0002-260w-146h-2f.png)
3:05
Other examples of Gentle Launch posts?
![5 Email newsletter rhythm vs Gentle Launch emails?](https://img.simplerousercontent.net/scaled_image/7336352/de44ad48ff516bdf9dcfea84c6337176487162b4/frame_0006-260w-146h-6f.png)
5:16
Email newsletter rhythm vs Gentle Launch emails?
Gentle Launch Tracking
![6 Tracking your gentle launches - why it's important](https://img.simplerousercontent.net/scaled_image/7336338/40720ebbe910cd62e1ed7b4f48715ee6e476c6ab/frame_0007-260w-146h-7f.png)
2:36
Tracking your gentle launches - why it's important
![7 Simple way to reflect and track your gentle launches](https://img.simplerousercontent.net/scaled_image/7336360/47f7f8755ab147c3494dea9291e9b25927fb5e11/frame_0004-260w-146h-4f.png)
5:26
Simple way to reflect and track your gentle launches
![8 Spreadsheet for tracking gentle launches](https://img.simplerousercontent.net/scaled_image/7336361/9b66e7757bc1639d3f988e669a51792ed35ade79/frame_0003-256w-172h-3f.png)
8:23
(Optional) Spreadsheet for tracking gentle launches
Authentic Discovery Calls
![9 Mindset for Discovery Calls or Exploratory with Prospective Clients](https://img.simplerousercontent.net/scaled_image/7336376/3c8d9875f8312ea120aa9fc19131cca64f0f9e29/frame_0003-260w-146h-3f.png)
4:44
Mindset for Discovery Calls or Exploratory with Prospective Clients
![10 How to do Authentic Discovery Calls](https://img.simplerousercontent.net/scaled_image/7336387/a48e1111ac5e7c4ebdd797ad0da8c47175afdb4d/frame_0008-260w-146h-8f.png)
6:58
How to do Authentic Discovery Calls
![11 "How much do you charge?" answering the question](https://img.simplerousercontent.net/scaled_image/7336384/fd7263017f1655045e1b1cf2cf880247eaccb67e/frame_0001-260w-146h-1f.png)
6:13
"How much do you charge?"
![AO What's your success rate for your service?](https://img.simplerousercontent.net/scaled_image/7360452/07875cccc2aea449faf851ae608f38aafa50281e/frame_0002-260w-146h-2f.png)
6:14
"What's the success rate for your service?"
![12 How long should Discovery Calls be?](https://img.simplerousercontent.net/scaled_image/7336416/fc61d548d90cc58e75ba9d015dc98949da573762/frame_0006-260w-146h-6f.png)
2:13
How long should Discovery Calls be?
![13 Application form for Discovery Calls?](https://img.simplerousercontent.net/scaled_image/7336386/11785677d558fd398c72e6eed4961a9313f96527/frame_0006-260w-146h-6f.png)
1:17
Application form for Discovery Calls?
![14 Learn from your Discovery CAlls](https://img.simplerousercontent.net/scaled_image/7336385/e5b0267f600ea49a0f426c06dbcb4b2706eb2329/frame_0006-260w-146h-6f.png)
1:07
Learn from your Discovery Calls
![15 What % enrollment to expect from Discovery Calls?](https://img.simplerousercontent.net/scaled_image/7336434/3c52c08125f0707218ec8ea32a2b6984b13e6b6e/frame_0007-260w-146h-7f.png)
5:40
What % enrollment to expect from Discovery Calls?
![16 Practice with each other re Discovery Calls](https://img.simplerousercontent.net/scaled_image/7336424/6ea607982df9a678ebd721d2cb965ebf203bb994/frame_0006-260w-146h-6f.png)
1:15
Practice with each other!
![17 When you need clients how to embody Admissions Director mindset?](https://img.simplerousercontent.net/scaled_image/7336444/6fe2f37ddc608c70d6fd420dec189a7715579810/frame_0002-260w-146h-2f.png)
3:01
If you need clients, how to embody Admissions Director mindset?
![How to follow up with prospective client after a discovery call?](https://img.simplerousercontent.net/scaled_image/7669756/486179a0201881b06fcdacf3ac7c4ab470f4dd29/frame_0010-260w-146h-10f.png)
12:26
How to follow up with prospective client after a discovery call?
High Ticket Offers
![0 Mindset for High Ticket Offers](https://img.simplerousercontent.net/scaled_image/7354590/cb14141f2128e1458e1a50f14ee8fecab452ac97/frame_0006-260w-146h-6f.png)
4:44
Mindset for High Ticket Offers
![1 High Ticket Offers? How to do Gentle Launches for them](https://img.simplerousercontent.net/scaled_image/7354608/095f869112a65b8746a6f85fac22ad67ea5ff87b/frame_0005-260w-146h-5f.png)
12:03
Gentle Launches for High Ticket Offers
![6 Deborah example of prospective client journey - via assessment quiz or survey](https://img.simplerousercontent.net/scaled_image/7354649/4cc198376d270f850904be98ed717edd47a68280/frame_0007-260w-146h-7f.png)
3:19
Deborah's example of prospective client journey - via assessment quiz or survey
The best referral engine is Stage 2 Content
![2 Best way to get referrals is Content](https://img.simplerousercontent.net/scaled_image/7354599/1d19525b15e7983546bdef661c58448a0547a42c/frame_0008-260w-146h-8f.png)
6:19
Best way to get referrals is via Consistent Content
![3 Stage 2 Content](https://img.simplerousercontent.net/scaled_image/7354618/b2bde86b5ad8ac90e3a40d1ed74284a0281e884a/frame_0004-260w-146h-4f.png)
7:06
Stage 2 Content
Your plan going forward...
![AO1 What has been working well for you already?](https://img.simplerousercontent.net/scaled_image/7360461/80d174493ffc6e59cf2981dcc50c8117ceba6d29/frame_0002-260w-146h-2f.png)
4:01
What has been working well for you already?
![AO2 What can you learn from nichemates' outreach?](https://img.simplerousercontent.net/scaled_image/7360476/41868a9a20fcac96c6b869545beb159c24c874c4/frame_0003-260w-171h-3f.png)
8:36
What can you learn from nichemates' outreach?
![AO3 Not getting enough clients? 4 questions to answer](https://img.simplerousercontent.net/scaled_image/7360492/aafb7b29d0bb3c9ad6a36c9c46851dc0eae88372/frame_0007-260w-146h-7f.png)
9:20
Not enough clients? 4 questions to answer
![AO4 Menu of Options for Authentic Outreach](https://img.simplerousercontent.net/scaled_image/7360484/9504d77d4b54f3ea20ab2e17b450edcc0e7e0670/frame_0007-260w-171h-7f.png)
5:52
βοΈ Menu of Practice Options for Authentic Outreach βοΈ
![AO5 Your consistent plan for Authentic Outreach](https://img.simplerousercontent.net/scaled_image/7360505/38d4fb5fe1f3d18f245f6c1500cfabd49753085b/frame_0005-260w-146h-5f.png)
4:06
Your consistent plan for Authentic Outreach?
![AO6 Overwhelmed? Start with 1 thing on the menu](https://img.simplerousercontent.net/scaled_image/7360516/c291bc0ab03f44d5d4dd71870a50d87dfbbd751e/frame_0004-260w-146h-4f.png)
5:02
Overwhelmed? Start with 1 thing on the menu...
![AO7 Process Goals](https://img.simplerousercontent.net/scaled_image/7360500/13526857324b9daa2bd7215349026c3786a07b9c/frame_0002-260w-146h-2f.png)
2:26
Process Goals
Thank You
Your post-course assessment ππΌ
Bonus Material
![11 The main result I care about in a sales conversation](https://img.simplerousercontent.net/scaled_image/7176764/d3a04dce75e03486ab69006b2f80f88c6bb48062/frame_0002-260w-146h-2f.png)
5:22
The main result I care about in a sales conversation...
![Tips for making a video that sells or launches a program or service](https://img.simplerousercontent.net/scaled_image/7160426/705617056169514cfde798c53a76c3d588e075d2/frame_0002-260w-146h-2f.png)
11:37
Tips for making a video that sells or launches a program or service
![Should you do more Launch posts on social media vs Email Newsletter?](https://img.simplerousercontent.net/scaled_image/7310142/6952b15f7bf73f065af59d711d2fc2a886e6f0ad/frame_0007-260w-146h-7f.png)
4:28
Should you do more Launch posts on social media vs Email Newsletter?
![0b Definitions of Content vs Launch Posts vs Outreach](https://img.simplerousercontent.net/scaled_image/7336260/570117b3b387c305fbbe14b1828632640643b599/frame_0003-260w-146h-3f.png)
4:53
Definitions -- "Content" vs "Launch Posts" vs "Outreach"
![Using Loom for Circles of Enrollment outreach](https://img.simplerousercontent.net/scaled_image/7310143/c09487720fe5a9aedcd9ac07db2e8326c22d590c/frame_0001-260w-146h-1f.png)
3:12
Using Loom for Circles of Enrollment outreach
![Client asks how many sessions to book or how long to work with you?](https://img.simplerousercontent.net/scaled_image/7077564/cfddd2ebe01a8d243dd600da1e2c8fd3cea64825/frame_0003-260w-146h-3f.png)
6:00
Client asks how many sessions to book, or how long to work with you?
β¨ Time-Limited Bonus Content