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Welcome! Take the onboarding steps...
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✍🏽 Start of Course Assessment
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Course Platform Orientation
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Bonus Q&A Webinars -- Live Support Calls
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General Questions (if you don't know where else to ask)
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Module 1 -- Begin with Clarity Interviews
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Warm welcome to the Interview Mastery course!2:19
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Your favorite interviews: what are you learning about how they do it?2:16
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What does your ideal audience believe differently than others?5:33
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Context for the work you love to do with clients...2:33
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Initial work of bringing together your interview message...5:39
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What questions might an ideal host ask you?3:01
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What's a good offer to mention in an interview?4:32
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Clarity vs Promoted Interviews3:13
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How to do a Clarity Interview3:34
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Make it easy to schedule with you...3:40
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Should you post your Clarity interviews?0:48
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Module 2 -- First, interview others
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Introducing our Course Helper – Jessica Jennings1:57
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As a Guest, if you're unsure what target audience to speak to...6:51
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What if you have multiple audiences - who do you address in an interview?4:33
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Should we talk about our Framework or Pathway in our interviews?2:39
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Yes you can share multiple offers in an interview6:02
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Tech Prep – for both Host and Guests12:13
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Promoted Interviews: before being a guest, try being a Host first... the opportunity for growth is bigger than you might expect.3:41
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If you're surprised that I'm talking about "your podcast" or "your series" -- you don't have to start one...2:50
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Finding great guests to reach out to...4:41
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Vetting your potential guests5:48
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Focus on Quality connection instead of Numbers of guest's followers? 🤔7:46
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How topic-aligned to be in choosing Guests to interview?6:21
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Is it bad strategy to invite a competitor to be interviewed as a Guest?2:33
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When should payment be expected as a host or a guest?2:51
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How to outreach to your potential guest5:48
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Module 3 -- Being a great host
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This week's learnings?1:20
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Beware what you're learning from celebrity interviews...7:11
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Questions *not* to ask your Guests...6:37
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Should you ask challenging questions of the guest?2:38
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1st principle of being a great interviewer (let's learn from Oprah)3:21
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2nd principle: the more you can prepare, the more interesting questions you can ask.4:29
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Preparing your questions for the guest2:36
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How to help guests prepare? / What to send to your guests?4:30
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Disclaimer that show might not get published?3:20
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The bigger the influencer the less you should make them prepare...3:29
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Record the interview as video, or only audio?1:40
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Record interviews via Instagram Live?2:36
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As a Host: prepare to share your thoughts on the topic too…3:31
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Should the host read the guest's bio at the beginning?3:02
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Host – Day of. (Practice these things in your Clarity interview!)3:59
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Host – Day of. (Advanced tips)3:41
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Hosts: Switch btwn gallery & speaker view (keyboard shortcuts)11:42
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Host: if you disagree with what a guest says should you mention that?8:13
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Host: time management, especially if guest is longwinded4:32
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Another interesting purpose of Hosting interviews -- sales & referrals 😊2:23
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Module 4 -- Being a great guest
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Understanding your opportunity as a guest...5:03
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Finding hosts that are likely to say Yes to interviewing you12:16
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Optional: using LinkedIn to search for potential hosts10:55
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Researching / vetting your potential Hosts7:24
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Outreaching to hosts to invite you to their show...6:42
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Once a host says Yes, what should your response be?4:09
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Reaching a 2nd degree connection via a 1st degree...1:51
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Appropriate expectations for the "results" of your interview...12:46
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Module 5 -- More skills to practice as a Guest
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As a guest, imagine you’re doing a TED talk... additional prompts for your Interview Message.3:35
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An interview is public speaking -- don't bring a "conversation energy" (unless you're famous!)3:57
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Prepare answers to questions about client success stories...4:44
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Guests: learn from the Host's recent interviews...2:30
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Guests: prepare by understanding the audience...2:08
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When introducing yourself in an interview, make it an experience…
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Google the ideas you’d like the audience to look more into...6:58
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When speaking your offer at the end…2:01
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Advanced technique for Guests: Prepare in segments...4:03
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Guests: what to send to your Host1:26
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Day of prep: Guest2:39
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Reminder: It's less a conversation, more a presentation with Q&A by the Audience through the Host.4:34
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What if the Host insists that you answer the question?1:44
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Guests: help the host feel good about their interactions…2:43
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Example of researching the reach of a potential Host...7:44
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Module 6 -- After the Interview
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Follow-up right away ⚡️4:13
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Guests -- follow-up on possible additional collaboration3:43
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Host: Interview Post-Production7:43
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Hosts: sharing the interview1:57
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Keep your interviews on your existing YT channel or separate one?6:07
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Guests: sharing the interview3:29
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Should you post interviews of you (as a guest) on your own channel or podcast?1:02
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Suzanne's Q about increasing the listens1:49
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Best if you can upload the interview onto Youtube, even if audio only...2:14
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Interview Mastery Course -- Group Photo!
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Thank you!
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Post-Course Assessment ✍🏽
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✨ Time-Limited Bonus Content
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Topics you'd like to be interviewed for...
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How to introduce yourself and connect with others here about interviews...
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Coaching & Counseling
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Spiritual Growth & Development
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Physical Health & Wellbeing
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Movement & Bodywork
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Mental & Emotional Health
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Mind-Body Practices
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Creativity & Art
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Career & Business
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Relationships & Family
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Nature & Adventure
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Wildcard 😊
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Your favorite interviews: what are you learning about how they do it?
Alright.
As I said in the introduction, we are learning together how to be better hosts and better guests.
Of interviews.
And I am not the only one who watches interviews here.
I hope I hope all of us watch and listen to interviews, and we'll learn.
Going forward, starting today, you'll put on the sort of the the learner hat not just the topic of the interview you're listening to, you're learning about health or relationships, or creativity, or business, or whatever.
But to you you're putting on the sort of the meta learner of how to be a great host, how to be a really effective guest.
And so going forward today, I want you to listen to interviews from that perspective.
Notice what the hosts are doing that are really great.
That you wanna add to your own, you know, method as an interview, get a host, and also listen to what the guests are doing that are great.
And maybe not as effective, boring versus while really engaging, really, really took you in with their story or or want make you wanna learn more or to go to their website or, like, listen for that, you know, and and notice what they're doing and see if you can p sets, you know, can you tear take out some of the lessons and the tips from from what they're doing well and and not so well or what you wanna do differently.
From both the hosts and the guests.
And and then I hope you will come back here to this lesson page and comment below and tell us even 1 or 2 things you learn from a recent interview you listen to, whether that what they did well or what they didn't do well.
If you're more critiquing, like, this is really what they didn't do well, maybe keep the interview host and guest confidential because we don't wanna be, you know, We don't wanna be doing that to people.
But but if they're doing well, you can certainly mention, oh, this is the interview.
You might wanna check it out 2 years what I learned about how they did it.
So Without further ado, you can check up a low.
I've already started adding my notes in the comments below as well, and you'll see lessons from others as well.
So let's learn together and look forward to seeing your comments below.
From now on, as you listen to / watch any interviews, especially from your favorite hosts or guests, ask yourself:
- What is the host doing well, that I can learn from?
- What is the guest doing that is effective?
- What are they not doing as effectively, that I can learn from?
I welcome you to share your learnings below. Let's all become more effective hosts & guests, with our collective input!
Last updated 12 Sep 2023.