Hey everyone! I am a curious and open-minded person. Several years ago a crisis in my personal life (around job and relationships at the same time) took me on a path of self-growth and healing. Some of the things I have learned on the way are: how much trauma I carried and how much trauma most people carry; that the answer to pretty much all our issues can be find within our own bodies; that getting to a life of flow were you feel on the right track and have all that you need to be happy is entirely possible.
Inspired and motivated by my own experience, I share with others.
I am trained in a number of modalities, such as Shamanic methods, Compassionate Inquiry and Clarity Breathwork. I blend all of these with IFS and mindfulness. I have offered a variety of formats over the past years - some with success, others without it. Overall my business is constantly going - but never going as well as I want it to.
I am currently figuring out what niche and offering to focus on next. And how to do it well.
Hey everyone! I am a curious and open-minded person. Several years ago a crisis in my personal life (around job and relationships at the same time) took me on a path of self-growth and healing. Some of the things I have learned on the way are: how much trauma I carried and how much trauma most peopl…
3:28
Overwhelmed with info from your MDCs?
Once you have multiple MDCs, it can be difficult to integrate everything they say... When I'm overwhelmed, I apply temporary constraints. In this case, it would be something like this: "If I can just integrate the 3 best tidbits from this call, I'll consider it successful." Keep doing market discovery calls, and just keep integrating a bit more every time. Your offers will keep getting more aligned! In the next few lessons, I'll give you some ways to integrate the potentially vast amount of info. Always remember: gentle, deep breaths. Step by joyful step, you can accomplish anything :)
I do not really know where to post this question,
I have started to look at the results from my small number of MDCs (2 calls to be specific). That has inspired me to sharpen, change and regroup my ERIs. Do you recommend I use the adapted ERIs for the next MDCs? Or do you recommend sticking to the original ones for a few more calls to make sure the changes are a good idea? Or stick to the old ones in order to maintain comparability across calls? (I am a social science researcher by training, hence the last question, I guess :D)
Thanks in advance!
@Sina Birkholz if it was me I'd want to save time, and just use the updated ERIs for my next few calls. But yes, you're right that the more calls you do, the more accurate the data, rather than changing your ideas based on an individual's unique situation. Basically, try to make decisions to what's most aligned with a big enough segment of your audience.
8:05
When your things don't sell... why not?
Why do you think that is? Before you continue to read, comment below first on what your hunch tells you... If your stuff isn't selling well, here's why it might be... You might be thinking a lot in isolation when it comes to what to offer. Analogy of mountaintop vs people at the river. To get clients, you must sell what others want (not just what you want). To understand what they want (to buy), you must do market discovery... that's what this course is about! Find out what your people are hungry for... for which they aren't finding satisfying options. Find the gaps in offerings that your people are *eagerly* looking for. Finding "product-market fit" is life or death for a business. For us who are coaches/healers/mentors, this translates into "You-topic-format-audience fit". You = your energy signature Topic = what your services are about Format = offer format, e.g. 1-1 services, group programs, or something else? Audience = of all the people you can reach, who's most interested to work with you? This is what the Authentic Market Discovery process unconvers. We help you discover what your ideal clients must buy, not just would be "nice to have." Bottom line -- You must choose the right thing to offer, if you want people to buy from you...
Thank you,
I followed the facebook link you shared on your profile but unfortunately it showed me an error page.
I have been struggling to sell my courses and now I understand why. I have not mastered the skill of market research, finding out what my ideal clients really want, in their words. In my most recent course for women, I asked why they had registered. They all said some version 'because of you'. That only works if people already know me and will sign on even if they are unclear about the results.
I just went to an IFS Unconference and gave four free back-to-back IFS and finger puppets workshops — over 70 people got to know me, and someone signed up for a consult for this morning! Immediate results!! I know for sure I’ll be attending the Unconference every time they hold it from now on!
Thanks!
I take handwritten notes during the MDCs and then add the most important points into the google form afterwards.
In that process, I also highlight and focus on:
- formulations/quotes that stand out (can be sentences or words)