🌎 Facebook Ads & Marketing (2023+)
Intro to Facebook Marketing & Ads
Warm Welcome to the FB Ads Course!
FB has the most daily users of any social media
Easiest to post a variety of formats (examples)
You can see info about who is engaging with your ads!
Evergreen Principles for Ads
Occasionally sell, but always nurture.
The Principles of the FB & IG Algorithm
Intuiting the Algorithm (examples)
my FB page example of organic reach
Set Up Your Facebook Business Page
Why set up business page when your audience is mostly on your personal profile?
Creating Your Business Page
Cover Image and Profile Photo
Set Your Page Username
Difference between Fans, Followers, and Page Likes?
How to find your FB Biz Page?
The minimum you need on your FB Page before sharing it...
Share your Biz Page regularly
Your regular post likers - invite them to like your page?
FB Profile vs Pages?
Should you allow Followers on your FB Profile? Different with followers on Page?
FB is integrating Profiles & Pages...
FBb Strategy for FB Profile vs Pages...
Facebook/Meta Business Account
Set up your Business Account
Set up your Payment Method
Asap -- set up your FB Pixel 👀
How to create your FB Pixel and get the ID number
FB Pixel Settings - Advanced Matching & Auto Events
Create an Ad Account
Connect everything in your Biz Acct...
A lot more course material is on its way...
Reaching local vs non-local clients with ads?
You can see info about who is engaging with your ads...
Future Module (under construction)
The Basics of Audience Testing
Can you just run Ads for your offers if you don't have content yet?
Meta Marketing Pro? Ignore the popup/invitation to a call...
Upload contact list to FB Ads Manager - Download and use the template
Upload contact list to FB Ads Manager - matching the columns