JJ
Jackie Johansen

Hi everyone, so great to connect with you all. My name is Jackie. I live in Northern California with my partner and young daughter.

I have a business as a professional evolutionary astrologer. Additionally, I have my Master's degree in Jungian Depth Psychology and particularly love talking about dr…

🔤 ABC
Active 15h ago Joined 19 Feb 2023 Rohnert Park (GMT-08:00) Pacific Time (US & Canada)

Which course should I study next?

Just launched a website for this business and am transitioning from word of mouth to creating broader awareness. The courses I am currently considering are: YouTube, Instagram, and Facebook ads. I might study all three, but will choose one of them for now. Can make a case for each of them:  Youtube: Committed to getting better with video and like to shoot at the beach because I like the beach, and it ties into the brand. Instagram: For whatever reason, I spend way more time here than I do on Fac…



JJ

I'm sure George will have wisdom on this! What comes to mind for me, have you taken Authentic Content Flow? That is such a great one for getting a foundation for content, regardless of the platform. Once you have content going, FB ads is great to help with distribution and reaching new people. The nice thing with that course is it applies for IG ads as well. I'd be curious to hear other's thoughts on IG vs YouTube

10 Levels BizPlan 2024-08 17:37
10 Levels BizPlan

Click here for the 10 Levels BizPlan doc


JJ

Thank you so much for this, 

@George Kao I feel like this is exactly what I needed. It feels really good to be grounded and oriented within a larger map. Excited and inspired. Thank you!

Question for call on 8/29

Hi 

@George Kao  

I'm finally going to be on the call (better late than never, right?) tomorrow (yay accountability), and I'm really struggling in my business right now, and I have no idea where to even begin with a question at this point. I think I'd like to look at taking some of my stage 1 content and turning it into stage 2. 

Thanks!



JJ

Honoring you naming the struggle and not knowing where to begin, I imagine this is a pretty common experience, where regardless of what stage of business we are at, there are seasons of struggle and confusion we can find ourselves in. This conversation is one I'm sure many will benefit from. 

Thanks to Beth Budesheim for her Mudra Class

I recently enjoyed a gift from

@Beth Budesheim Kaoihme after helping her with some market research. I was not expecting it and it came as a sweet surprise. 

A few days after I began doing the Mudra Class, I encountered a situation that I'd usually have a tense reaction to. I noticed, however, that I was feeling calm and not just thinking that I should try to be calm. 

We sometimes hear about shifts but it's really something to actually experience the feeling in your whole body and being. 

Thanks Beth, for the class and the experience! ღ


JJ

Wow, so beautiful. Not just the connection you've made but also the wisdom in truly experiencing a shift in our bodies, which often can be subtle but powerful. 

Feedback on my website

Hi George, 

As we discussed on Thursday, I’d love to get your input on my website. I’ve checked, and it’s already connected to Google Console.

https://cardosocoaching.com/

Looking forward to your feedback!

PS: I am not sure which meeting you will be answering that, is it Monday or Thursday? Let me know, please)

Thank you!🙏😊



JJ

Hi Ana! I'm sure George will have lots of wisdom for you when you explore on a call together. One thought when peeking at your website...I'd love to see your lovely face on the front page :) You have such a strong energy signature and beautiful smile that you don't see until the about page. I'd bring it forward so people can start to get to know you right away.

Feedback Needed on an Offer for a coder support online community

Hi!

I'm putting together one offer after seeing George's Doorway Challenge...

I'm going to run it by the UnblockMe community we're serving too for their honest feedback.

Could you give me your thoughts?

@Colleen O'Connor thanks for your advice! I already included it.


JJ

Hi Fi! 

I love the reframe of bootcamp with biteCamp. The post has a nice leadup but I wonder if we're burying the lede a bit. Maybe tease something about BiteCamps sooner. I can almost see the whole series starting on slide 5 and weaving in his bio in the you don't have to do it alone section. Just a quick note, there's a small typo on the second to last slide :) Cool offer and love the doorway perspective too. 

JJ

@Fi Kahani Slide five seems to go into the challenges a bit and offers a hook. I'm assuming this is for social media. Maybe keep some of those longer pain points for a sales page or shorten for this. This is just something to play with, I'd be curious what others and George have to say as well. 

Thank you, Heather‼️🌻🌿🦋

@Heather Tobin Seemingly  out of the blue, late last night, I felt "called" to look at your website. 😊 It's absolutely lovely‼️Now I know a little more about you & the magical work you do‼️🦄 🔮

I'm very intrigued by your first 2 offerings - especially bc I've felt drawn to possibly create an audio &/or a handwritten offering too‼️🥰 I'm wondering if you would kindly tell me a little more about these offerings (ie., if you enjoy creating  them, if they're a "fan fave," etc.).

I really appreciate your supportive, loving & humorous presence in this special  community, Heather. Thank you‼️ 🙏🙏

Blessings & Much Love. 🙌 ♥️ 🙌 



JJ

Loved reading this! Audio and written are such creative options, excited to hear the follow-up :)

JJ

@Mary Barringer ooo so exciting, definitely keep us posted how it develops for you! 
JJ

@Mary Barringer Aww thanks so much, that means a lot! And love meeting other like minded and like hearted folks! So grateful to be in connection with you <3

PO Box Alternatives

Hi everyone,


For years I've kept a PO Box to be in compliance with having an address connected to my newsletters. However, the rates keep going up, the box just fills with physical junk mail that I never check and I don't think that USPS is too happy about that :) Anyway, curious what others are doing and if there are options I'm not thinking of. Right now I'm paying $91 every six months. Thanks everyone!



BG

Hi Jackie! I'm late to the party but you may want to make sure that your domain name(s) is set to be anonymously registered, which means that your mailing address will not be available for all junk-mailers to see. I have stop receiving almost all physical spam since doing that.

The physical mailing address for my newsletter is that of our family lawyer's office. He was the one who offered - they only charge if they forward something to me. I've written it as "Brigitte Gemme c/o Law Firm Name, Law Firm Address." In the last four years since I started doing that, they have had to forward exactly two pieces of mail to me (including one handwritten thank-you card from a client!), no spam (and I have a few thousand subscribers on my email list). If you do have a lawyer you deal with regularly, they may be willing to do this for you. 

JJ

@Brigitte Gemme Thank you, this is helpful! I do have my domains anonymously registered, which I agree is so helpful. The mail I tend to get the most of seems to be more local mass mailers like companies offering deals on internet, coupon books, credit card offers, etc. I'll be curious what follows me to the new address. That's good to know about the law firm workaround. I had no idea! 
JJ

Just wanted to follow up on this with my experience signing up. George was right, I ended up paying half of what I was paying with USPS and now don't have to ever worry about going to my box to check it aka make a whole trip to recycle a bunch of junk mail :) These are huge wins! I chose my address and sent in a notarized document. They hooked me up with an online notary and it cost $20 to complete. Overall, an easy process and I'm excited to have my online mailbox. Thanks again, George!

GK
George Kao Ⓜ️ 💗 🔤

Indeed it's a pain to have to have a physical address for newsletters!

However, for privacy reasons it's good to have a non-home address when you need to give your address for various reasons anyway.

My wife looked into it and we ended up with PhysicalAddress.com -- https://physicaladdress.com/pricing/

Should be about half what you're paying now :)

JJ

@George Kao You're the best, thank you to you and your wife! I'll definitely make the switch. Thank you!

Questions about next steps...

Hi

@George Kao,

I'd love the opportunity to pick your brain on an upcoming Q&A call :)

As you know, I recently finished creating a series of 4 courses that I consider foundational to my framework. A core curriculum, as it were. Even though I rebelled and reversed the order of your typical guidance, I so appreciate all the support you've given me!

So, now comes the part of "making" it well-received by the market haha :) I'll give some context, but I don't want to make this super long.

I'm confid…



JJ

Looking forward to what George shares here. I wanted to pop-in and celebrate you, it's huge that you've wrapped up FOUR foundational courses!! Holy moly. From witnessing you in 111 Club and here, I know it's been such a labor of love. I'm both popping champagne for you so to speak and sending all the blessings your way as you put these into the world. One piece of your question that particularly caught my eye was your comment about how some of the ideas are exciting and some are not. Of course, we have to do things that are not always exciting, but I'm curious about the ones that are alive for you right now. Maybe that's a place to get started, while you flush out the details and overall strategy. I imagine as you follow those pieces, you may amplify your energy signature and find some momentum along the way. Congrats again!

JJ

@Mike Wang Ooo I misread that! Such a rich conversation, looking forward to what you and George explore and how it continues to unfold. Prioritizing all the things, which has the most impact, is relevant to all of us. Grateful to you for asking!

FB ads rejected

Anyone else have your facebook ads rejected?

I've now had two ads rejected because they were about "social issues, elections or politics."

Talking about social issues is a big part of what I do. I get that facebook needs to regulate ads about politics, but it's frustrating that they don't allow ads about social issues. 

I am an LGBTQIA+ and Jewish college consultant, and I specialize in working with LGBTQIA+ and Jewish clients. Of course my content is going to involve social issues.

I feel li…



JJ

I don't have wisdom necessarily to share but I do get it. My day job is working for a non-profit that specializes working with LGBTQ+ at-risk youth. I run their ads and spearhead marketing and communications. I've had ads rejected for the same reason. We've also done fundraisers at wineries and those ads get rejected because of alcohol violations, just by mentioning winery or wine. I did do an ad campaign specifically around LGBTQ+ successfully though. I focused on video, inclusive images, and left out some of the key trigger words for them --while still speaking to the core message. It was tricky though because we couldn't target as well as we'd have wanted because of Meta's restrictions around targeting specific folks. So lookalike audiences were helpful here. But still, as we reached a broader audience, the ads got more nasty comments from people who were not our audience. Just had to stay on top of those. 

Niching & Targeting Offers -- How to narrow down??

I'm STRUGGLING with narrowing down who my offer is for and what the specific transformation will be. I tend to hang out in the general/vague/too broad category. [i have been working through the offer revision course & still feel stuck]

I've previously labeled my offers for those struggling with anxiety who want to learn how to cope effectively to create more freedom & adventure in their lives. I use Acceptance and Commitment Therapy (ACT) with my clients, which is really effective for helping…



JJ

I'm definitely curious what others will say, and I imagine George will have some great guidance on this. What comes to mind is content experiments. You have a lot of great ideas here and launching points for content. I'd share as much as possible and start to note what resonates with folks, what audiences show up, and what questions they have. You can use analytics to dial in the details even more. This happened for me, I was posting a bunch and writing from the heart / what I thought would be helpful then tracked Instagram analytics. I had a range of people engaging but the majority was a specific age group, gender identification, with specific interests. I could then use this for targeting ads. Anways, this might be getting a bit off topic, but I think we can use our content to find our ideal clients vs having to identify our ideal clients first before creating. What also comes to mind is George's thoughts on having niched offers vs having to niche down more generally.

How to calendar in the 111 Formula?

Today I shared on the call a simple way to understand how to plan for the 111 formula... what actions to do on a weekly or monthly basis?

Let me know if this helps:

https://learn.georgekao.com...



JJ