Current Lesson
Course Content
Course Content
    • What if I'm reaching out for collabs and people aren't replying back?
      11:26
      What if I'm reaching out for collabs and people aren't replying back?
    • Feedback for Matti Kripa's homepage
      8:32
      Feedback for Matti Kripa's homepage
    • Overview of my weekly content plan
      19:04
      Overview of my weekly content plan
    • inspired to up my work ethic...
      7:15
      inspired by Alex Hormozi re: work ethic..
    • How to get started with business, if not in hurry for income?
      5:31
      How to get started with business, if not in hurry for biz income?
    • Selling at end of a workshop or webinar -- if it feels awkward to you...
      15:37
      Selling at end of a workshop or webinar -- if it feels awkward to you..
    • How to get more distance clients without using social media?
      14:47
      How to get more distance clients without using social media?
    • Potential clients are saying "no"... what to do?
      8:53
      Potential clients are saying "no"..
    • Do your videos need to have subtitles (captions)?
      11:56
      Do your videos need to have subtitles (captions)?
    • Content idea -- reading books out loud
      4:19
      Content idea -- reading books out loud
    • After doing an FTA webinar, how to talk about the recording ready for purchase?
      4:24
      After doing an FTA webinar, how to talk about the recording ready for purchase?
    • Beginner coaches -- should you sell high-ticket programs?
      4:17
      Beginner coaches -- should you sell high-ticket programs?
    • After free coaching session with you, people feel it's enough... what to do about that?
      3:53
      After free coaching session with you, people feel it's enough..
    • FTA webinar email invite -- what to include?
      6:20
      FTA webinar email invite -- what to include?
    • If one of your blog posts is going viral -- how to utilize that opportunity?
      17:40
      One of my blog posts is going viral -- how to utilize that opportunity?
    • FTA Webinar Model -- 1st one free rest of the series paid (Magic School)
      6:45
      FTA Webinar Model -- 1st one free rest of the series paid (Magic School)
    • Should you also launch your own regular Q&A calls?
      8:08
      Should you also launch your own regular Q&A calls?
    • If you have multiple niches, should you rotate them throughout the year or...?
      7:19
      If you have multiple niches, should you rotate them throughout the year or..
    • Feedback for Jerry Souter website
      24:15
      Feedback for Jerry Souter website
    • Feedback for Deborah Munhoz offer
      18:58
      Feedback for Deborah Munhoz offer
    • You've recorded a bunch of webinars -- what to do with them?
      9:24
      You've recorded a bunch of webinars -- what to do with them?
    • When you get busy, how to stay consistent on IG?
      1:53
      When you get busy, how to stay consistent on IG?
    • Various things have gotten clients (and haven't) -- what marketing strategies to focus on?
      6:05
      Various things have gotten clients (and haven't) -- what marketing strategies to focus on?
    • Why I don't believe in "ethics" πŸ˜† (as regards to market discovery outreach)
      8:37
      Why I don't believe in "ethics" πŸ˜†
    • You have group of friends interested in your work -- how to "monetize" them? πŸ˜†
      4:59
      You have group of friends interested in yoru work -- how to "monetize" them? πŸ˜†
    • If consistent creation feels like #hustle -- counter to the spacious way you think & create
      11:56
      If consistent creation feels like #hustle -- counter to the spacious way you think & create
    • Which course of mine should you take first / now?
      14:14
      Which course of mine should you take first / now?
    • What ideas/topics should your "Work With Me" page have? And show the price?
      8:40
      What ideas/topics should your "Work With Me" page have?
    • Example of outreach email -- seeking referrals by gifting coaching sessions
      11:02
      Jeremy Blanchard gift sessions email
    • FTA Webinars - how often to do them? How to stay visibility continuously?
      7:23
      FTA Webinars - how often to do them? How to stay visibility continuously?
    • Your concern about misinforming (and causing harm) when you create content...
      5:20
      Your concern about misinforming others when you create content..
    • If your content goes viral but it's not your topic, what should you do?
      3:46
      If your content goes viral but it's not your topic, what should you do?
    • If you've recorded long presentations, put it on YouTube as unlisted? Or create a short snippet?
      4:46
      If you've recorded long presentations, put it on YouTube as unlisted? Or create a short snippet?
    • Process Goals (aka "hat manuals")... with example of filling a group program or course
      9:15
      Process Goals vs Results Goals, example of filling a group program or course
    • Is shorter content better than longer content? Videos and Blog posts...
      9:57
      Is shorter content better than longer content? Videos and Blog posts..
    • You're working hard on your business but still making little money? 2-part prescription for you...
      5:09
      You're working hard on your business but still making little money..
    • If we don't promise results, how do we sell effectively?
      5:24
      If we don't promise results, how do we sell?
    • Address 2 audiences on the same channel? Asmaa's example
      9:49
      Address 2 audiences on the same channel? Asmaa's example
    • WIll sharing controversial opinions jeopardize your professional credibility?
      9:19
      WIll sharing controversial opinions jeopardize your professional credibility?
    • If your email newsletter gets high open rate but low click rate, what to do?
      7:19
      If your email newsletter gets high open rate but low click rate, what to do?
    • You're getting great reach on your content... so when to create paid offers?
      8:12
      Getting great reach on your content -- when to create paid offers?
    • How often to host interviews vs being a guest?
      5:11
      How often to host interviews vs being a guest?
    • Do I organize my Google Drive as much as my computer?
      5:44
      Do I organize my Google Drive as much as my computer?
    • Once you've created a lot of content... now what?
      5:34
      Once you've created a lot of content..
    • If your knowledge is mostly from mentor(s), can you have a profitable business?
      4:44
      If your knowledge is mostly from mentor(s), can you have a profitable business?
    • You've taken monk-like time offline... how to show back online when it dysregulates the nervous system?
      4:04
      You've taken monk-like time offline..
    • Market research conversations... example of an industry: admissions consulting
      10:09
      Market research conversations..
    • As business success starts stabilizing, it can get dull and empty -- how to reinfuse meaning and values?
      18:51
      As business success starts stabilizing, it can get dull and empty -- how to reinfuse meaning and values?
    • If you have 2 core analogies, put both into your Framework?
      9:47
      If you have 2 core analogies, put both into your Framework?
    • Newsletter example/critique -- Joanna K
      4:34
      Newsletter critique -- Joanna K
    • "George I love your courses -- how to do it sustainably?"
      4:31
      "George I love your courses -- how to do it sustainably?"
    • Overview of methods to grow your audience / expand your reach
      6:37
      Overview of methods to grow your audience / expand your reach?
    • Introverted coaches - how do you manage your energy? Being a joypro athlete...
      17:41
      Introverted coaches - how do you manage your energy? Being a joypro athlete..
    • LinkedIn strategy -- personal vs company pages
      6:57
      LinkedIn strategy -- personal vs company pages
    • HSP overwhelm with solopreneur activities? Simple solution ✨
      10:06
      HSP overwhelm with solopreneur activities -- simple solution
    • How to convey your credibility if you don't have fancy degrees...
      3:39
      How to convey your credibility if you don't have fancy degrees
    • "Why didn't you buy?" survey / market research...
      6:17
      "Why didn't you buy?" survey / market research..
    • Feedback for Kayli re: her offer
      15:19
      Feedback for Kayli re: her offer
    • Questions about Google Local business pages...
      15:23
      Questions about Google Local business pages..
    • You've got more education & experience than most peers -- can you communicate that yet still seem approachable?
      3:59
      You've got more education & experience than most peers -- can you communicate that yet still seem approachable?
    • Possible to offer spiritual coaching in a group format?
      5:11
      Possible to offer spiritual coaching in a group format?
    • Should you diversify your social media presence in case a platform gets shut down?
      5:47
      Should you diversify your social media presence in case a platform gets shut down?
    • Concerned about deepfakes impersonating you and ruining your brand?
      6:36
      Concerned about deepfakes impersonating you and ruining your brand?
    • Creating a forwarding email address/alias - web hosting company or domain registrar?
      1:47
      Creating a forwarding email address - web hosting company or domain registrar?
    • Getting free images for your website or social media
      3:41
      Getting free images for your website or social media
    • Distribute your content to multiple social platforms at once?
      7:16
      Distribute your content to multiple social platforms at once?
    • Selling low-cost course, and it's still not selling?
      6:04
      Selling low-cost course, and it's still not selling?
    • "Empath Moms" -- feedback for Bingz Huang
      6:45
      "Empath Moms" -- feedback for Bingz Huang
    • If you serve both individuals and service-providers or organizations...
      7:24
      If you serve both individuals and service-providers or organizations..
    • Got multiple offers, yet no audience, how to test it?
      6:07
      Got multiple offers, yet no audience, how to test it?
    • Different offers - put it into one website or separate? (Same re: social media pages)
      6:53
      Different offers - put it into one website or separate? (Same re: social media pages)
    • Is Ai going to kill our websites? (Will it devastate SEO?)
      9:16
      Is Ai going to kill our websites?
    • Feedback for Tommy Zee re: his audience journey
      10:43
      Feedback for Tommy Zee re: his audience journey
    • Example of referral outreach email -- Claude Whitmyer
      7:01
      Example of referral outreach email -- Claude Whitmyer
    • What if your offer isn't understood by most people?
      13:13
      What if your offer isn't understood by most people?
    • Feedback for Dipanshu Rawal "about" page
      8:36
      feedback for Dipanshu Rawal "about" page
    • Market research survey example via Google Forms
      6:12
      Market research survey example via Google Forms
    • Analyzing market research results via Google Sheets / Forms
      14:10
      Analyzing market research results via Google Sheets / Forms
    • Should you turn OFF comments on your videos (or other content)? Effect on algorithm?
      4:56
      Should you turn OFF comments on your videos (or other content)? Effect on algorithm?
    • "I'm not clear on my offers right now... should I make content?"
      5:33
      "I'm not clear on my offers right now..
    • How to stay consistent, if your calendar is so irregular? The fitness analogy...
      11:30
      How to stay consistent, if your calendar is so irregular? The fitness analogy..
    • InsightTimer -- example of a successful course -- Dylan Perese
      4:02
      Insight Timer -- example of a successful course -- Dylan Perese
    • Your personal outreach -- if you don't hear back from many and feel discouraged about it...
      11:09
      Your personal outreach -- if you don't hear back from many and feel discouraged about it..
    • "It feels like my offer is a commodity... not special"
      4:56
      My offer is a commodity
    • What is your easily referrable issue (ERI)? Examples...
      5:42
      What is your ERI (easily referrable issue)? Examples..
    • πŸ€” Several launches but no sales? let's workshop your offer...
      4:21
      several launches but no sales? let's workshop your offer
    • Organizing receipts e.g. for taxes -- physical and digital
      4:58
      Organizing receipts
    • FB feed - doubting whether your friends seeing your posts?
      4:08
      FB feed - doubting whether your friends seeing your posts?
    • How to prioritize your many business ideas?
      8:33
      How to prioritize your many business ideas?
    • How did I build an audience / global community?
      13:11
      How did I build an audience / global community?
    • The baby analogy πŸ‘ΌπŸΌ for market research for course sales...
      5:12
      baby analogy market research for course sales
    • After some market research, what's the next step?
      7:49
      After some market research, what's the next step?
    • You already have a marketing team (your network) - help them to help you...
      5:55
      Tap into your existing marketing team (your network) - help them to help you..
    • 🌳 How to get clients soon -- yet without an audience? The fruit tree analogy...
      6:18
      How to get clients soon yet without an audience? The fruit tree analogy
    • Masterminds - what are they, or what are your experiences with them?
      19:06
      Masterminds - what are they and your experiences with them?
    • Group programs -- why I recommend starting with 20 members
      3:09
      Why 20 members for a group program and not another number?
    • If potential clients are finding FREE help... instead of using your services 😒
      8:47
      If your potential clients are finding free help elsewhere instead of using your services
    • How to know if someone is right for your group program?
      3:13
      How to know if someone is right for your group program?
    • Being a good netcaring peer on social media without spending too much time
      3:03
      Being a good netcaring peer on social media without spending too much time
    • FTA webinars using Simplero?
      5:17
      FTA webinars using Simplero?
    • When are you ready to launch a group program?
      18:29
      When are you ready to launch a group program?
    • Heather Tobin - raise price on her low-cost membership program?
      9:48
      Heather Tobin - raise price on her low-cost membership pgm?
    • You're probably preparing too long for your courses...
      4:15
      You're probably preparing too long for your courses
    • Feedback for Francesca
      6:30
      Feedback for Francesca
    • Launching a new thing - has some good feedback - how to get more traction?
      5:24
      Launching a new thing - has some good feedback - how to get more traction?
    • Client is using you as a therapist even though you want to work with them on other things...
      2:11
      Client is using you as a therapist even though you want to work with them on other things
    • The essence of market research for us is to discover the titles & topics of what they're buying
      6:06
      The essence of market research for us content-based businesses is to discover the titles & topics of what they're buying
    • "How to put it all together?" Organize yourself for your next offer...
      9:08
      Organize yourself for your next offer
    • Put several offers out there and see what the market resonates with?
      5:02
      Put several offers out there and see what the market resonates with?
    • Collabs are important - don't let time go by without doing them...
      11:19
      Collabs are important - don't let time go by without doing them
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    January 2024
    • Newsletter email address - use different one from your personal one!
      3:50
      Newsletter email address - use different one from your personal one
    • Posting on social media -- max frequency? How often is too often?
    • πŸ€ Luck... how much does it matter in business?
      11:11
      How much does Luck matter in business?
    • Get curious about opinions that offend you - create content about it :)
      1:23
      Get curious about opinions that offend you - create content about it
    • Which social media platform should you choose to use, with limited time and energy?
      3:57
      Which social media platform should you choose to use, with limited time and energy?
    • Send newsletters with fresh content, or summary of your other (social media) content?
      10:42
      Which is better for you - newsletter with fresh content or summary of your other (social media) content?
    • How to analyze Stage 1 content to know what to take into Stage 2? Simple way using FB Posts as an example...
      5:46
      How to analyze Stage 1 content to know what to take into Stage 2? Simple way using FB Posts as an example
    • Joanna Kaniewska sales page feedback
      7:53
      Joanna Kaniewska sales page feedback
    • Automating system emails
      5:26
      Automating system emails
    • Pricing your group program
      5:47
      Pricing your group program
    • High ticket pricing for group programs?
      5:17
      High ticket pricing for group programs?
    • Group program pricing education - Yvette's example
      2:58
      Group program pricing education - Yvette's example
    • Newsletter segmentation / multiple newsletters - good idea?
      2:45
      Newsletter segmentation - good idea?
    • Give a free gift after a new subscriber joins newsletter?
      4:12
      Free gift after a new subscriber joins newsletter
    • FB Profile vs Page... which one should you use to market your business?
      6:25
      Q&A FB Profile vs Page - which one should you use to market your business?
    • Starting a business without an audience - start offering sessions right away?
      5:33
      Q&A Starting a business without an audience - start offering sessions right away?
    • If you've already created lots of content... how to follow the 3 Stages of Creation plan?
      9:06
      If I've already created lots of content how to follow the 3 Stages of Creation plan?
    • Starting your creator journey... and you fear crickets (no response to your content)?
      12:55
      Starting your creator journey and you fear crickets (no response to your content)?
    • Your professional title -- use a term that's popular or one that you most resonate with?
      5:42
      Your professional title -- use a term that's popular or one that you most resonate with?
    • Prevent your email newsletter from going into people's spam or junk box...
      6:38
      Prevent your email newsletter from going into people's spam or junk box
    • YouTube Video Titles? Drive curiosity...
      3:40
      YT Video Titles -- drive curiosity
    • FB Groups - worth starting one?
      2:53
      FB Groups - worth starting one?
    • Are free webinars a good way to promote courses?
      6:50
      Are free webinars a good way to promote courses?
    • How much content planning is wise for the long-term, e.g. work towards a larger "whole" asset once a quarter?
      11:10
      part_1_Tommy_-_how_much_content_planning_is_wise_to_do_.mp4_V1
    • After a long break from social media, how to get back to being visible there?
      5:22
      away from social media for awhile? How to get back?
    • 🎀 How to get paid speaking gigs?
      7:37
      How to get paid speaking gigs?
    • If you use Ai to help your writing, do you need to mention that?
      10:02
      If you use Ai to help your writing, do you need to mention that?
    • Free webinar attendees - can you add them to your email list?
      8:54
      Free webinar attendees - can you add them to your email list?
    • Why did this post do well?
      2:23
      Why did this post do well?
    • If a post does well, how to replicate it?
      3:36
      If a post does well, how to replicate it?
    • Do you need an active FB page in order to to run FB ads?
      4:13
      To run FB ads does your business page need to be active?
    • Keep your launches short -- and track the numbers...
      5:59
      Keep your launches short -- and track the numbers
    • What social media platform to use, for deeper resonance?
      4:31
      What social media platform to use, for deeper resonance?
    • If you're still clarifying your offerings, should you run social media ads?
      4:54
      If you're still clarifying your offerings, should you run social media ads?
    • Repurposing your older blog posts - change title and URL?
      3:41
      Repurposing your older blog posts - change title and URL?
    • Should you do monthly Q&A calls like I do?
      7:04
      Should you do monthly Q&A calls like I do?
    • If you like someone else's copy or bio, is it ok to copy them?
      7:27
      If you like someone else's copy or bio is it ok to copy them?
    • Newsletter strategy -- Why would people sign up if it doesn't have exclusive content?
      5:54
      Newsletter strategy -- Why would people sign up if it doesn't have exclusive content?
    • Which of my courses should you focus on?
      3:11
      What to focus on in regards to my courses
    • The stupid secret to my success -- more focused hours and way more breaks than most people take...
      13:09
      The stupid secret to my success -- more focused hours and way more breaks than most people take
    • Is is OK to put your website link at end of your posts? (why I don't do it)
      6:03
      Is is OK to put a link at end of your posts?
    • πŸ”˜ If you use a ring light you might look like eye of sauron... here are other lighting solutions.
      7:34
      If you use a ring light you might look like eye of sauron - other lighting solutions
    • Is it unethical to copy or emulate someone else's format for creating content?
      5:13
      Is it unethical to copy or emulate someone else's format for creating content?
    • Good or bad idea to market our stuff between Christmas and New Years?
      4:29
      Good or bad idea to market our stuff between Christmas and New Years?
    • Do I do end-of-year reflections of my business metrics?
      7:53
      End of year reflection of my business metrics?
    • How to get more followers on your social media page? A quick overview.
      2:26
      How to get more followers on your social media page_
    • To succeed on social media, must you niche to ONE specific problem or topic?
      6:46
      To succeed on social media, must you niche to ONE specific problem or topic_
    • Creating your framework - how to get started
      3:56
      Frameworks - thoughts on getting started
    • Separate content from selling... but what about a free CTA?
      5:33
      Separating content from selling but what about a free CTA?
    • Jessica Jennings sales page feedback
      14:21
      Jessica Jennings sales page feedback
    • How much time I spend marketing my courses vs preparing and delivering them?
      5:18
      How much time I spend marketing my courses vs preparing and delivering them
    • Is your course more (or less) valuable, if you spend time facilitating exercises and reviews?
      2:48
      Is your course more or less valuable if you spend time facilitating exercises and reviews?
    • The importance of TITLES for courses and programs, aka "the title is the product"
      4:51
      The importance of titles for courses and programs
    • Onboarding group members -- how to discover what works
      4:11
      Onboarding group members -- how to discover what works
    • Delivering group coaching programs - a few key tips
      3:53
      Delivering group coaching programs - a few key tips
    • Different formats (1-1, group, course) for delivering your skills -- how to choose?
      6:22
      Different formats (1-1, group, course)  for delivering your skills -- how to choose?
    • Major medical issues - share with audience? How to keep building business?
      10:44
      Major medical issues - share with audience? How to keep building business?
    • Unexpected caretaking takes you off balance in your business rhythm?
      4:40
      Unexpected caretaking takes you off balance in your business rhythm?
    • Should you try selling lower price programs? Only if you do it very lightly... gentle launches.
      5:06
      Should you try selling lower price programs or higher price ones?
    • Group program too few signups scrap it or do something else?
      1:50
      Group program too few signups scrap it or do something else?
    • OK to treat your substack simply as a newsletter sending tool?
      7:52
      OK to treat your substack simply as a newsletter sending mechanism?
    • Mike Wang Sales Page Feedback
      15:41
      Mike Wang Sales Page Feedback
    • How many social media followers should you have before launching your first course?
      4:06
      How many social media followers should you have before launching your first course?
    • How often to post offers on social media vs pure content?
      4:37
      How often to post offers on social media vs content without CTAs?
    • FB biz page vs personal profile - how to understand the difference in usage - where to post what?
      3:41
      FB biz page vs personal profile - how to understand the difference in usage - where to post what?
    • I don't like to seed my launches with content...
      5:30
      I don't like to seed my launches with content
    • πŸ˜… Rant: If not getting enough engagement with your content... should you build your biz without social media instead? πŸ™…πŸ»β€β™‚οΈ
      15:41
      Rant: Getting not enough engagement with my content - build biz without social media instead?
    • When stuck with an idea or wanting more ideas, what to do?
      4:22
      When stuck with an idea or wanting more ideas, what to do?
    • How much credit to give to others whose content has heavily influenced yours?
      8:22
      How much credit to give to others whose content has heavily influenced yours?
    • How many posts must your page have, before you're ready to run ads?
      2:50
      How many posts must you have before you're ready to run ads?
    • Market research if you have no audience?
      6:56
      Market research with no audience?
    • Market research: what if you already asked all your friends?
      5:55
      Market research if you already asked all your friends
    • Group facilitators - how to stop a sharing going too long?
      9:44
      Group facilitators - how to stop a sharing going too long?
    • If you have multiple audiences - do you need multiple social media accounts?
      6:05
      Multiple audiences - one or multiple social media accounts?
    • ADHD expert launching group program - how to get more signups?
      6:23
      ADHD expert launching group program - how to get more signups?
    • Energy healer / mindset coach wants to do free webinar to enroll people into program - good idea?
      6:03
      Energy healer mindset coach wants to do free webinar to enroll people into program - good idea?
    • Taking in-person work and launching an online program (piano teacher for toddlers)
      6:59
      Taking in-person work and launching an online program
    • Health/wellness coaches: do you really need to use disclaimers like "I'm not a doctor?"
      8:55
      Health wellness coaches - do you need to use disclaimers like I'm not a doctor?
    • Avoid burnout when launching programs and courses...
      10:01
      Avoid burnout when launching our programs and courses
    • 10 year plan vs 111 formula?
      5:31
      10 year plan vs 111 formula?
    • Is there an authentic way to use lead magnets? Or what to do with the valuable freebies you've developed?
      8:59
      Is there an authentic way to use lead magnets? Or what to do with the valuable freebies you've developed
    • Geekery -- monthly Q&A eligibility as tracked by Simplero and Zapier
      16:07
      Geekery -- monthly Q&A eligibility as tracked by Simplero and Zapier
    • Examples of bad cold outreach messages
      8:06
      Examples of bad cold outreach messages
    • How to improve engagement rate on social media? Example with Vix Anderton
      17:49
      How to improve engagement rate on social media? Example with Vix Anderton
    • Ensuring that only the right people show up to your webinars and events...
      2:30
      Ensuring that only the right people show up to your webinars and events
    • Email newsletters - how many lists should we have?
      9:42
      Email newsletters - how many lists should we have?
    • Can FTA webinars be interactive?
      1:03
      Can FTA webinars be interactive?
    • Feedback about Jess Jennings' video scripts
      13:16
      Jess Jennings 3 video scripts
    • Set up accreditation for your course or program?
      4:35
      Set up accreditation for your course or program?
    • If a launch doesn't go well what questions can we ask ourselves to make it better next time?
      9:52
      If a launch doesn't go well what questions can we ask ourselves to make it better next time?
    • Emotionally recovering from a failed launch...
      12:58
      Recovering from a failed launch
    • What if your network has never considered paying for your type of service before?
      9:24
      What if your network has never considered paying for your type of service. before?
    • How to collaborate with others who have our ideal clients in their audience?
      5:16
      How to collaborate with others who have our ideal clients in their audience?
    • Share a possible controversial modality with your audience? Example: EFT for Christians
      4:38
      Share a possible controversial modality with your audience? eg EFT for Christians
    • Are you creating content as a strategy for outer growth, or something deeper?
      5:39
      Are you creating content as a strategy for outer growth, or something deeper?
    • How to prioritize & eliminate tasks via more sensing or intuitive methods?
      11:59
      How to prioritize & eliminate tasks via more sensing or intuitive methods?
    • Can your energy signature shine through short videos?
      7:15
      Can your energy signature shine through short videos?
    • Sonja the Grey
      4:36
      Sonja the Grey
    • Success in my field is usually to take more money from fewer people - I try to do the opposite...
      10:57
      Success in my field is usually to take more money from fewer people - I try to do the opposite
    • Revisiting the bizplan framework of ART (alignment, reach, trust)
      8:12
      Revisiting the ART bizplan framework
    • Is it OK to mix Content and Offers?
      9:18
      Is it OK to mix Content and Offers?
    • Beginning your Content Creation -- various Qs answered
      3:16
      Various Qs about content creation beginning
    • Tracking your launches - make it uniform - and if you add another launch action?
      8:31
      Tracking your launches - make it uniform - and when you add another launch action
    • Should you stop posting on the social media platforms where you get almost no engagement?
      2:46
      Should you stop posting on the social media platforms where you get almost no engagement?
    • If your non-business posts are getting a lot more traction on social media what should you do?
      4:41
      If your non-business posts are getting a lot more traction on social media what should you do?
    • Web hosting - how much should you be paying?
      5:57
      Web hosting - how much should you be paying?
    • Sharing other people's content on social media - good ratio and include link in the post or in comments?
      5:52
      Sharing other people's content on social media - good ratio and include link in the post or in comments?
    • What if you write down many ideas and don't take action - loose ends? CCC...
      6:51
      What if you write down many ideas and don't take action - loose ends? CCC
    • 3 ways of running an online group - free, paid ongoing, course community
      6:29
      3 ways of running an online group - free, paid ongoing, course community
    • Diagnostic for Suzie's social media presence
      16:06
      Suzie social media
    • With a potential client, how many conversations before you start charging them?
      4:02
      With a potential client, how many conversations before you start charging them?
    • Tips on how to more powerfully introduce what you do
      8:59
      Tips on how to more clearly introduce what you do?
    • If content sometimes does well on one platform but not another, which platform to track for Stage 1?
      6:43
      If content sometimes does well on one platform but not another, which platform to track for Stage 1?
    • Where to put your Stage 1 content and what kind?
      5:32
      Where to put your Stage 1 content and what kind?
    • Launching a group program - what to charge for it?
      8:10
      Launching a group program - what to charge for it?
    • Focus on content quality & distribution first, then authentic outreach?
      2:40
      Focus on content quality & distribution first, then authentic outreach?
    • Niching more broadly for aspiring Speakers - and the importance of testing content that could be a TED talk...
      10:03
      Niching more broadly for aspiring Speakers - and the importance of testing content that could be a TED talk
    • Starting new business -- how to think about Ads? (warm vs cool audience)
      4:59
      Starting new business -- how to think about Ads? (warm vs cool audience)
    • Create a free private group for potential clients where you can do market research & offers?
      7:37
      Create a free private group for potential clients where you can do market research & offers?
    • Gentle Launch in service to one's audience
      1:25
      Gentle Launch in service to one's audience
    • Putting others down in your marketing...
      2:06
      Putting others down in your marketing
    • Knowledge is an accordian, it's holographic fractal, like wikipedia or any TED talk...
      8:43
      Knowledge is an accordian, it's holographic fractal, like wikipedia or any TED talk
    • You can get more enrollments by choosing to sell the right product...
      9:59
      Get more enrollments by choosing to sell the right product
    • Boundaries and moneymaking...
      8:56
      Boundaries and moneymaking
    • Do I get overwhelmed on social media by welcoming everyone's questions?
      11:15
      Do I get overwhelmed on social media by welcoming people's questions?
    • LinkedIn - is it ok to have fewer connections?
      3:16
      LinkedIn - is it ok to have fewer connections,
    • Is it a priority to learn Ai graphics & image tools right now?
      6:05
      Is it a priority to learn Ai graphics & image tools right now?
    • Launching something on IG - what post format to use?
      4:51
      Launching something on IG - what post format to use?
    • Best mic for recording outdoors to prevent wind noise and background noise?
      4:20
      Best mic for recording outdoors to prevent wind noise and background noise?
    • What if marketing small group events eat away at marketing our 1-1?
      3:38
      What if marketing small group events eat away at marketing our 1-1?
    • Ethical email opt-ins?
      14:53
      Ethical email opt-ins?
    • How to stop being so taken by lizard brain marketing, that you signup for the wrong things?
      18:16
      Lizard brain marketing - how to stop being so taken by it that you signup for the wrong things
    • LinkedIn - can you grow an audience there while being woo-woo or queer?
      8:09
      LinkedIn - can you grow an audience there while being woo-woo or queer?
    • Non-English social media pages -- easier to grow a following than English-speaking ones...
      7:51
      Non-English social media is easier to grow a following than English
    • Recommended pathway for my courses -- advice from an advanced student to beginners
      3:33
      Recommended pathway for my courses -- advice from an advanced student to beginners
    • CCC: what if too many categories to put into calendar?
      3:16
      CCC what if too many categories to put into calendar?
    • What are people searching in google to find your website? Here's how to see it... (google search console)
      5:28
      What are people searching in google to find your website? Here's how to see it
    • Google Analytics 4 -- how to access the data?
      2:50
      Google Analytics 4 -- how to access the data?
    • Check your Chrome browser for malicious plugins & search engines...
      7:06
      Check your Chrome browser for malicious plugins & search engines
    • Marianne's course launch -- troubleshooting and next steps
      17:00
      Marianne's course launch -- troubleshooting and next steps
    • Feedback on Jess Jennings offer video
      11:45
      Feedback on Jess Jennings offer video
    • How to transition free clients (e.g. friends) into paid?
      6:49
      How to transition free clients e.g. friends to paid?
    • Meta verified (FB or IG) is it worth it? Does it increase reach?
      3:30
      Meta verified (FB or IG) is it worth it? Does it help reach?
    • Launching a big program with an info session webinar...
      9:32
      Launching a big program with an info session webinar
    • How I'm learning Spanish
      3:56
      how I'm learning spanish
    • IG account not getting reach after FB connected account was hacked?
      5:08
      IG account not getting reach after FB connected account was hacked?
    • my recommendation for CRM
      5:48
      my recommendation for CRM
    • Reaching mainstream medical with holistic modality -- need less "woo" website?
      11:36
      Reaching mainstream medical with holistic modality -- need new less woo website?
    • What's the best order of social media platforms to post your content to?
      2:26
      What's the best order of social media platforms to post your content to?
    • Preventing a big negative somatic response before hosting an important event...
      7:47
      Preventing a big negative somatic response before hosting an important event
    • Should you use Ai-generated images on Instagram? Credit the tool?
      5:37
      should you use Ai-generated images on Instagram? Credit the tool?
    • The best time of day or day of the week to post on social media to reach your ideal audience members?
      5:00
      The best time of day or day of the week to post on social media to reach your ideal audience members?
    • What I think about Instagram (IG) Hashtags...
      3:27
      Some thoughts on Instagram IG Hashtags
    • Running a content-based Ad -- does it come across as inauthentic?
      2:17
      Running a content-based Ad -- does it come across as inauthetnic?
    • My thoughts on MLM / Network Marketing... and integrating such a product into one's existing service
      6:41
      My thoughts on MLM Network Marketing & integrating such a product into one's existing service
    • On a sales page do you need to focus on 1 issue/goal, or can name several?
      3:27
      Need to focus on 1 issue goal or can name several on a sales page?
    • New 1-1 coaching package - should you require a Discovery Call or make it optional?
      4:00
      New 1-1 coaching package - should I require a Discovery Call or make it optional?
    • If taking multiple courses and in a peer community how to use time well?
      4:57
      If taking multiple courses and in a peer community how to use time well?
    • Don't postpone regular rhythm of launches - it's the heartbeat of your business...
      3:14
      Don't postpone regular rhythm of launches - it's the heartbeat of your business
    • A personal curriculum for business - the 111 formula
      2:08
      A personal curriculum for business - the 111 formula
    • Should you go with a company name or personal name for your brand?
      6:26
      Should you go with a company name or perosnal name for your brand?
    • How to stop postponing preventative tasks such as personal admin?
      3:44
      How to stop postponing preventtive actions such as personal admin?
    • Brainstorming ideas for outreach for potential clients
      13:26
      Brainstorming ideas for outreach for potential clients
    • How do you celebrate progress (if you do)?
      10:16
      How do you celebrate progress (if you do)?
    • What's the point of FB/IG Ads -- to grow your following or to sell something?
      6:13
      What's the point of FB Ads, to grow your following or sell something?
    • Working with affiliates... and being one – a primer
      6:24
      Working with affiliates or as one - a primer
    • My thoughts about Customer Journeys
      12:08
      My thoughts about Customer Journeys
    • Discovering your ideal offer in a still-developing niche...
      12:45
      Discovering your ideal offer in a still-developing niche
    • Cancelation policy for package of sessions?
      5:03
      Cancelation policy for package of sessions
    • Package design, to inspire Clients to continue?
      8:06
      Package design if Clients aren't continuing?
    • Is there a good & bad timing during the year to launch events programs services?
      3:44
      Is there a good & bad timing during the year to launch events programs services?
    • using ChatGPT to help draft an outreach / invitation email
      9:12
      using ChatGPT to help draft an outreach invitation email
    • Tips for being a great interviewee (e.g. when interviewed on a podcast)
      8:52
      Tips for being a great interviewee
    • Google Analytics - setting up GA4
      16:32
      Google Analytics - setting up GA4
    • What offer to make at end of an interview?
      9:53
      What offer to make at end of interview?
    • Following up after your 20-person invitation...
      7:13
      Following up after your 20-person invitation
    • Domain names and SEO
      10:39
      Domain names and SEO
    • Making eye contact with camera, and being natural in speaking on video
      10:12
      QA Mark making eye contact with camera and being natural in speaking
    • Should you gift your book to influencers?
      5:37
      Gift your books to influencers?
    • Podcast creators - is it a good idea to monetize your podcast audience?
      9:36
      Podcast creators - is it a good idea to monetize your podcast audience?
    • Getting going with making videos - what to talk about?
      8:51
      Getting going with making videos - what to talk about?
    • How vulnerable to be in our content? Speak from your scar not from your wound... πŸ©Ήβ›‘οΈ
      10:04
      How vulnerable to be in our content? Speak from your scar not from your wound
    • Launch anxiety? Dissolve it with data...
      9:54
      Launch anxiety - dissolve it with data
    • Should you name a specific target audience in your marketing?
      10:43
      Name a specific target audience in our marketing?
    • Lessons from decluttering house for moving...
      7:55
      Lessons from decluttering house for moving
    • Group program feedback for Toni
      7:32
      Group program feedback for Toni
    • Various platforms for posting video - how to choose, basic metrics, and what topics to create on?
      16:30
      Various platforms for posting video - how to choose, basic metrics, and what topics to create on?
    • You should consider a Subscription model for your business...
      6:42
      You should consider a Subscription model for your business
    • Why you don't need to promise tangible results in coaching...
      5:27
      Why you don't need to promise tangible results in coaching
    • After making some Youtube Shorts how to gauge what topics to create next?
      6:28
      After making some Youtube Shorts how to gauge what topics to create next?
    • Should you say at end of your videos "like / subscribe / share / comment"?
      2:53
      Should you say at end of your videos like subscribe share comment?
    • Pricing our coaching for organizations
      8:35
      Pricing our coaching for organizations
    • Free vs Paid content with example of piano teaching
      14:29
      Free vs Paid content with example of piano teaching
    • Youtube channel strategy for audience growth
      16:03
      Youtube channel strategy for audience growth
    • Social media - you like a platform but aren't getting engagement there?
      5:17
      Social media - you like a platform but aren't getting engagement there?
    • Focusing on getting email opt-ins might be counterproductive...
      7:40
      Getting email opt-ins and why that might be counterproductive
    • Pricing an experiential workshop when they need to experience it to understand the value?
      7:29
      Pricing an experiential workshop when the experience is needed to communicate the value
    • Ok to create a meme image quote and include your brand or logo or name?
      0:46
      Ok to create a meme image quote and include your brand or logo or name?
    • Pricing a new group program (Masha Z)
      8:06
      pricing a new group program (Masha Z)
    • Rose Aslan group program feedback
      5:32
      Rose Aslan group program feedback
    • Am I not bothered if someone plagiarises me?
      8:36
      Am I not bothered if someone plaigiarises me?
    • How I created my chatbots (trained on my content)
      21:09
      April 2023 - How I created my chatbots
    • ABC pathways - stay with it despite the AI stuff?
      4:08
      ABC pathways - stay with it despite the AI stuff?
    • Should you add LinkedIn connections who might be potential clients?
      6:00
      Add LinkedIn connections who might be potential clients?
    • Transitioning from FTAs to courses or group programs?
      9:06
      Moving from FTAs to courses or group programs
    • Google Calendar -- example of adding a public calendar
      4:22
      Google Calendar add public calendar example
    • My calendar to inspire / scare you 😱 and boundaries...
      6:00
      My calendar to inspire or scare you about scheduling
    • If you're announcing a Pilot or Beta program - should you call it that?
      6:18
      Pilot or Beta program - call it that?
    • If difficulty describing what you do - the vastness or complexity of your work...
      4:21
      If difficulty describing what you do - the vastness or complexity of your work
    • If your market research posts aren't getting any responses...
      5:32
      If your market research posts aren't getting any responses
    • If concerned with social media gathering your info & using it manipulate you...
      11:07
      If concerned with social media gathering your info & using it manipulate you..
    • Identity theft - prevent getting hacked - important tips
      11:24
      Identity theft - getting hacked - important tips
    • Choosing a platform for your online course
      6:09
      Choosing a platform for your online course
    • Discussion about pricing an online course
      13:01
      Discussion about pricing an online course
    • Feeling pulled in multiple directions - want to do many things? A joyful productivity perspective
      5:20
      Feeling pulled in multiple directions - want to do many things? A joyful productivity perspective
    • Setting up a donation-based service - my thoughts?
      3:22
      Setting up a donation-based service - my thoughts?
    • My thoughts about high-ticket coaching offerings...
      5:48
      My thoughts about high-ticket coaching offerings..
    • How I use ChatGPT for blogging...
    • Should you use ChatGPT to write social media posts? πŸ€”
    • How to do recurring (automated?) offers of your evergreen stuff...
      7:50
      Recurring offers of your evergreen stuff
    • Work mode vs Personal mode and truly being offline?
      6:55
      Work mode vs Personal mode and truly being offline?
    • When creating your own modality or framework - is it ok to copy from your teachers, mentors, coaches?
      11:17
      Creating your own modality or framework - is it ok to copy from your teachers mentors coaches?
    • Software subscriptions most of us solopreneurs need...
      10:35
      Software subscriptions most of us solopreneurs need
    • Short videos - upload to FB IG without diluting the warm audience?
      5:05
      Short videos - upload to FB IG without diluting the warm audience?
    • Creating a membership program? Considerations...
      11:19
      Creating a membership program? Considerations
    • Starting your writing - where to post it?
      8:45
      Starting your writing - where to post it?
    • Content creation without being preachy - helping your audience remember their truth
      4:47
      Content creation without being preachy - helping audience remember their truth
    • Concerned with how your face looks on video?
      12:08
      Concerned with how your face looks on video?
    • Posting in FB groups... how to get more engagement?
      9:10
      FB group posting -- How to get more engagement?
    • Should you put a video on your sales page?
      3:21
      QA Should you put a video on your sales page?
    • Affiliate program - should you create one? The 2 tiers to consider...
      14:31
      Affiliate program - should you create one? The 2 tiers to consider
    • How to evaluate speaking opportunity?
      9:06
      How to evaluate speaking opportunity?
    • Youtube channel surpassed a subscriber milestone - what to do next?
      5:42
      Youtube channel surpassed a subscriber milestone - what to do next?
    • Group program launch - Will Caminada's example
      18:30
      Group program launch - Will's example
    • You have a brochure website - how to install landing page & mailing list opt-in?
      5:58
      You have a brochure website - how to install landing page & mailing list opt-in?
    • How to reduce or prevent our email broadcasts going into our subscribers Spam folder?
      11:56
      How to reduce or prevent our email broadcasts going into our subscribers Spam folder
    • How to put in IG hashtags via desktop after uploading post or video via mobile
      2:08
      IG put in Hashtags via desktop after uploading post or video
    • If you take your work into organizations, what should the Proposal say and the Pricing?
      7:33
      If taking your work into organizations - what should Proposal say and the Pricing?
    • Video short course for listbuilding - a good idea?
      6:45
      Video short course for listbuilding - a good idea?
    • Your video on someone else's platform - good idea to share?
      1:49
      Your video on someone else's platform - good idea to share?
    • How to get a Google Calendar link to share with your clients?
      5:02
      How to get a Google Calendar link to share with your clients?
    • How to reach out to an organization about bringing you in as a guest speaker?
      8:44
      How to reach out to an organization about bringing you in as a guest speaker?
    • If worried that others can charge a lot LESS than you can, for your kind of service...
      3:53
      If worried that others can charge a lot less than you for your kind of service
    • How close should we allow clients to be with us? At what point to set boundaries?
      10:35
      How close should we allow clients to be with us? At what point to set boundaries?
    • Do I recommend planning a content calendar, in terms of upcoming topics?
      4:48
      Do I recommend planning a content calendar in terms of upcoming topics?
    • If you make videos, make a distinction between free vs paid videos...
      7:13
      If you make videos make a distinction between free vs paid videos
    • How to turn Stage 1 video into Stage 2 video? A couple of ideas...
      10:04
      How to turn Stage 1 video into Stage 2 video? A couple of ideas..
    • Putting your podcasting into the context of the 3 Stages of Content...
      14:33
      Putting your podcasting into the context of the 3 Stages of Content..
    • Transitioning from done-for-you services to do-it-yourself offerings: beta workshops and FTA webinars
      8:03
      Transitioning from done-for-you services to do-it-yourself offerings
    • After an FTA Webinar who should you announce the recordings to?
      10:14
      After an FTA Webinar who should you announce the recordings to?
    • Within a FB group, how often can you promote yourself?
      3:28
      Within a FB group, how often can you promote yourself?
    • Example of brainstorming Alignment (product-market fit)
      5:33
      Example of brainstorming Alignment (product-market fit)
    • If your video quality is grainy, what are some easy ways to fix that?
      5:52
      If your video quality is grainy, what are some easy ways to fix that?
    • Gentle Launch strategy for FTA webinars
      14:28
      Gentle Launch strategy for FTA webinars
    • How many reminders to send for an event?
      5:31
      How many reminders to send for an event?
    • You've written a book - how to repurpose that content for social media and blog?
      9:35
      You've written a book - how to repurpose that content for social media and blog?
    • Market Research survey example -- Masha Zolotarsky
      9:19
      Market Research survey example
    • What's a "sales page" vs a "landing page"?
      3:06
      Sales pages vs Landing pages?
    • One service that can serve multiple needs... create ONE or multiple landing pages?
      6:50
      One course that can serve multiple needs - one or multiple landing pages?
    • Example of Coaching Agreement for Clients
      5:46
      Example of Coaching Agreement for Clients
    • Dealing with blah days or when sleep is interrupted...
      8:35
      Dealing with blah days or when sleep is interrupted
    • Don't worry about consistency in your content themes/topics...
      7:59
      Don't worry about content theme consistency
    • Getting clients -- how does Content Creation fit with Authentic Outreach?
      8:15
      How does Content Creation fit with Authentic Outreach to bring clients?
    • chatGPT -- turn blog posts into shorter social media posts
      5:53
      using chatGPT to turn blog posts into social media shorter posts
    • Ongoing membership - how to keep relaunching it?
      4:19
      Ongoing membership - how to keep relaunching it?
    • Your website's not coming up on Google - do you need to keep it?
      3:14
      Your website's not coming up on Google - do you need to keep it?
    • Does our Mission Statement need to be front and center on our website?
      8:03
      Does our Mission Statement need to be front and center on our website?
    • Quick tips about book marketing
      5:49
      Quick tips about book marketing
    • Musician and coach - should you integrate both into your content / same social media account?
      9:55
      Musician and coach - should you integrate both into your content?
    • Contracts with Clients? Why I don't use them...
      8:16
      Contracts with Clients? Why I don't use them
    • Cash flow crisis? A few thoughts to help...
      10:09
      Cash flow crisis? A few thoughts to help
    • Calibration skills for depth junkies - setting boundaries and not going down rabbit holes...
      11:01
      Calibration skills for depth junkies - setting boundaries and not going down rabbit holes
    • If you have many commitments and interests... how to do them all?
      5:32
      If you have many commitments and interests how to do them all?
    • Why is it more urgent than ever in our society to create authentic businesses?
      11:04
      Why is it more urgent than ever in our society to create authentic businesses?
    • Netcaring vs agenda-driven networking - don't just add a bunch of facebook friends you don't actually care about...
      6:25
      Netcaring vs agenda-driven networking - don't just add a bunch of facebook friends you don't actually care about
    • Gentle launch to get 1-1 clients - a basic example...
      4:38
      Gentle launch to get 1-1 clients - a basic example
    • Basics for tracking client info...
      13:48
      Basics for tracking client info
    • If you posted lots of content... but still need more reach, and more clarity about your offers...
      3:19
      If you posted lots of content but still need reach and clarity of offers
    • Your reels are getting traction -- what now?
      3:14
      Your reels getting traction -- what now?
    • Pricing your webinars and courses...
      7:09
      Pricing your webinars and courses
    • Should you create an Affiliate program? How to start simply...
      8:14
      Affiliate program - how to start simply?