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  Welcome!

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    3:35
    
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  April 2024

  • Which course of mine should you take first / now?
    14:14
    
  • What ideas/topics should your "Work With Me" page have? And show the price?
    8:40
    
  • Example of outreach email -- seeking referrals by gifting coaching sessions
    11:02
    
  • FTA Webinars - how often to do them? How to stay visibility continuously?
    7:23
    
  • Your concern about misinforming (and causing harm) when you create content...
    5:20
    
  • If your content goes viral but it's not your topic, what should you do?
    3:46
    
  • If you've recorded long presentations, put it on YouTube as unlisted? Or create a short snippet?
    4:46
    
  • Process Goals (aka "hat manuals")... with example of filling a group program or course
    9:15
    
  • Is shorter content better than longer content? Videos and Blog posts...
    9:57
    
  • You're working hard on your business but still making little money? 2-part prescription for you...
    5:09
    
  • If we don't promise results, how do we sell effectively?
    5:24
    
  • Address 2 audiences on the same channel? Asmaa's example
    9:49
    
  • WIll sharing controversial opinions jeopardize your professional credibility?
    9:19
    
  • If your email newsletter gets high open rate but low click rate, what to do?
    7:19
    
  • You're getting great reach on your content... so when to create paid offers?
    8:12
    
  • How often to host interviews vs being a guest?
    5:11
    
  • Do I organize my Google Drive as much as my computer?
    5:44
    
  • Once you've created a lot of content... now what?
    5:34
    
  • If your knowledge is mostly from mentor(s), can you have a profitable business?
    4:44
    
  • You've taken monk-like time offline... how to show back online when it dysregulates the nervous system?
    4:04
    
  • Market research conversations... example of an industry: admissions consulting
    10:09
    
  • As business success starts stabilizing, it can get dull and empty -- how to reinfuse meaning and values?
    18:51
    
  • If you have 2 core analogies, put both into your Framework?
    9:47
    
  • Newsletter example/critique -- Joanna K
    4:34
    
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  March 2024

  • "George I love your courses -- how to do it sustainably?"
    4:31
    
  • Overview of methods to grow your audience / expand your reach
    6:37
    
  • Introverted coaches - how do you manage your energy? Being a joypro athlete...
    17:41
    
  • LinkedIn strategy -- personal vs company pages
    6:57
    
  • HSP overwhelm with solopreneur activities? Simple solution ✨
    10:06
    
  • How to convey your credibility if you don't have fancy degrees...
    3:39
    
  • "Why didn't you buy?" survey / market research...
    6:17
    
  • Feedback for Kayli re: her offer
    15:19
    
  • Questions about Google Local business pages...
    15:23
    
  • You've got more education & experience than most peers -- can you communicate that yet still seem approachable?
    3:59
    
  • Possible to offer spiritual coaching in a group format?
    5:11
    
  • Should you diversify your social media presence in case a platform gets shut down?
    5:47
    
  • Concerned about deepfakes impersonating you and ruining your brand?
    6:36
    
  • Creating a forwarding email address/alias - web hosting company or domain registrar?
    1:47
    
  • Getting free images for your website or social media
    3:41
    
  • Distribute your content to multiple social platforms at once?
    7:16
    
  • Selling low-cost course, and it's still not selling?
    6:04
    
  • "Empath Moms" -- feedback for Bingz Huang
    6:45
    
  • If you serve both individuals and service-providers or organizations...
    7:24
    
  • Got multiple offers, yet no audience, how to test it?
    6:07
    
  • Different offers - put it into one website or separate? (Same re: social media pages)
    6:53
    
  • Is Ai going to kill our websites? (Will it devastate SEO?)
    9:16
    
  • Feedback for Tommy Zee re: his audience journey
    10:43
    
  • Example of referral outreach email -- Claude Whitmyer
    7:01
    
  • What if your offer isn't understood by most people?
    13:13
    
  • Feedback for Dipanshu Rawal "about" page
    8:36
    
  • Market research survey example via Google Forms
    6:12
    
  • Analyzing market research results via Google Sheets / Forms
    14:10
    
  • Should you turn OFF comments on your videos (or other content)? Effect on algorithm?
    4:56
    
  • "I'm not clear on my offers right now... should I make content?"
    5:33
    
  • How to stay consistent, if your calendar is so irregular? The fitness analogy...
    11:30
    
  • InsightTimer -- example of a successful course -- Dylan Perese
    4:02
    
  • Your personal outreach -- if you don't hear back from many and feel discouraged about it...
    11:09
    
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  February 2024

  • "It feels like my offer is a commodity... not special"
    4:56
    
  • What is your easily referrable issue (ERI)? Examples...
    5:42
    
  • 🤔 Several launches but no sales? let's workshop your offer...
    4:21
    
  • Organizing receipts e.g. for taxes -- physical and digital
    4:58
    
  • FB feed - doubting whether your friends seeing your posts?
    4:08
    
  • How to prioritize your many business ideas?
    8:33
    
  • How did I build an audience / global community?
    13:11
    
  • The baby analogy 👼🏼 for market research for course sales...
    5:12
    
  • After some market research, what's the next step?
    7:49
    
  • You already have a marketing team (your network) - help them to help you...
    5:55
    
  • 🌳 How to get clients soon -- yet without an audience? The fruit tree analogy...
    6:18
    
  • Masterminds - what are they, or what are your experiences with them?
    19:06
    
  • Group programs -- why I recommend starting with 20 members
    3:09
    
  • If potential clients are finding FREE help... instead of using your services 😢
    8:47
    
  • How to know if someone is right for your group program?
    3:13
    
  • Being a good netcaring peer on social media without spending too much time
    3:03
    
  • FTA webinars using Simplero?
    5:17
    
  • When are you ready to launch a group program?
    18:29
    
  • Heather Tobin - raise price on her low-cost membership program?
    9:48
    
  • You're probably preparing too long for your courses...
    4:15
    
  • Feedback for Francesca
    6:30
    
  • Launching a new thing - has some good feedback - how to get more traction?
    5:24
    
  • Client is using you as a therapist even though you want to work with them on other things...
    2:11
    
  • The essence of market research for us is to discover the titles & topics of what they're buying
    6:06
    
  • "How to put it all together?" Organize yourself for your next offer...
    9:08
    
  • Put several offers out there and see what the market resonates with?
    5:02
    
  • Collabs are important - don't let time go by without doing them...
    11:19
    
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  January 2024

  • Newsletter email address - use different one from your personal one!
    3:50
    
  • Posting on social media -- max frequency? How often is too often?
  • 🍀 Luck... how much does it matter in business?
    11:11
    
  • Get curious about opinions that offend you - create content about it :)
    1:23
    
  • Which social media platform should you choose to use, with limited time and energy?
    3:57
    
  • Send newsletters with fresh content, or summary of your other (social media) content?
    10:42
    
  • How to analyze Stage 1 content to know what to take into Stage 2? Simple way using FB Posts as an example...
    5:46
    
  • Joanna Kaniewska sales page feedback
    7:53
    
  • Automating system emails
    5:26
    
  • Pricing your group program
    5:47
    
  • High ticket pricing for group programs?
    5:17
    
  • Group program pricing education - Yvette's example
    2:58
    
  • Newsletter segmentation / multiple newsletters - good idea?
    2:45
    
  • Give a free gift after a new subscriber joins newsletter?
    4:12
    
  • FB Profile vs Page... which one should you use to market your business?
    6:25
    
  • Starting a business without an audience - start offering sessions right away?
    5:33
    
  • If you've already created lots of content... how to follow the 3 Stages of Creation plan?
    9:06
    
  • Starting your creator journey... and you fear crickets (no response to your content)?
    12:55
    
  • Your professional title -- use a term that's popular or one that you most resonate with?
    5:42
    
  • Prevent your email newsletter from going into people's spam or junk box...
    6:38
    
  • YouTube Video Titles? Drive curiosity...
    3:40
    
  • FB Groups - worth starting one?
    2:53
    
  • Are free webinars a good way to promote courses?
    6:50
    
  • How much content planning is wise for the long-term, e.g. work towards a larger "whole" asset once a quarter?
    11:10
    
  • After a long break from social media, how to get back to being visible there?
    5:22
    
  • 🎤 How to get paid speaking gigs?
    7:37
    
  • If you use Ai to help your writing, do you need to mention that?
    10:02
    
  • Free webinar attendees - can you add them to your email list?
    8:54
    
  • Why did this post do well?
    2:23
    
  • If a post does well, how to replicate it?
    3:36
    
  • Do you need an active FB page in order to to run FB ads?
    4:13
    
  • Keep your launches short -- and track the numbers...
    5:59
    
  • What social media platform to use, for deeper resonance?
    4:31
    
  • If you're still clarifying your offerings, should you run social media ads?
    4:54
    
  • Repurposing your older blog posts - change title and URL?
    3:41
    
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  December 2023

  • Should you do monthly Q&A calls like I do?
    7:04
    
  • If you like someone else's copy or bio, is it ok to copy them?
    7:27
    
  • Newsletter strategy -- Why would people sign up if it doesn't have exclusive content?
    5:54
    
  • Which of my courses should you focus on?
    3:11
    
  • The stupid secret to my success -- more focused hours and way more breaks than most people take...
    13:09
    
  • Is is OK to put your website link at end of your posts? (why I don't do it)
    6:03
    
  • 🔘 If you use a ring light you might look like eye of sauron... here are other lighting solutions.
    7:34
    
  • Is it unethical to copy or emulate someone else's format for creating content?
    5:13
    
  • Good or bad idea to market our stuff between Christmas and New Years?
    4:29
    
  • Do I do end-of-year reflections of my business metrics?
    7:53
    
  • How to get more followers on your social media page? A quick overview.
    2:26
    
  • To succeed on social media, must you niche to ONE specific problem or topic?
    6:46
    
  • Creating your framework - how to get started
    3:56
    
  • Separate content from selling... but what about a free CTA?
    5:33
    
  • Jessica Jennings sales page feedback
    14:21
    
  • How much time I spend marketing my courses vs preparing and delivering them?
    5:18
    
  • Is your course more (or less) valuable, if you spend time facilitating exercises and reviews?
    2:48
    
  • The importance of TITLES for courses and programs, aka "the title is the product"
    4:51
    
  • Onboarding group members -- how to discover what works
    4:11
    
  • Delivering group coaching programs - a few key tips
    3:53
    
  • Different formats (1-1, group, course) for delivering your skills -- how to choose?
    6:22
    
  • Major medical issues - share with audience? How to keep building business?
    10:44
    
  • Unexpected caretaking takes you off balance in your business rhythm?
    4:40
    
  • Should you try selling lower price programs? Only if you do it very lightly... gentle launches.
    5:06
    
  • Group program too few signups scrap it or do something else?
    1:50
    
  • OK to treat your substack simply as a newsletter sending tool?
    7:52
    
  • Mike Wang Sales Page Feedback
    15:41
    
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  November 2023

  • How many social media followers should you have before launching your first course?
    4:06
    
  • How often to post offers on social media vs pure content?
    4:37
    
  • FB biz page vs personal profile - how to understand the difference in usage - where to post what?
    3:41
    
  • I don't like to seed my launches with content...
    5:30
    
  • 😅 Rant: If not getting enough engagement with your content... should you build your biz without social media instead? 🙅🏻‍♂️
    15:41
    
  • When stuck with an idea or wanting more ideas, what to do?
    4:22
    
  • How much credit to give to others whose content has heavily influenced yours?
    8:22
    
  • How many posts must your page have, before you're ready to run ads?
    2:50
    
  • Market research if you have no audience?
    6:56
    
  • Market research: what if you already asked all your friends?
    5:55
    
  • Group facilitators - how to stop a sharing going too long?
    9:44
    
  • If you have multiple audiences - do you need multiple social media accounts?
    6:05
    
  • ADHD expert launching group program - how to get more signups?
    6:23
    
  • Energy healer / mindset coach wants to do free webinar to enroll people into program - good idea?
    6:03
    
  • Taking in-person work and launching an online program (piano teacher for toddlers)
    6:59
    
  • Health/wellness coaches: do you really need to use disclaimers like "I'm not a doctor?"
    8:55
    
  • Avoid burnout when launching programs and courses...
    10:01
    
  • 10 year plan vs 111 formula?
    5:31
    
  • Is there an authentic way to use lead magnets? Or what to do with the valuable freebies you've developed?
    8:59
    
  • Geekery -- monthly Q&A eligibility as tracked by Simplero and Zapier
    16:07
    
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  October 2023 (additional)

  • Examples of bad cold outreach messages
    8:06
    
  • How to improve engagement rate on social media? Example with Vix Anderton
    17:49
    
  • Ensuring that only the right people show up to your webinars and events...
    2:30
    
  • Email newsletters - how many lists should we have?
    9:42
    
  • Can FTA webinars be interactive?
    1:03
    
  • Feedback about Jess Jennings' video scripts
    13:16
    
  • Set up accreditation for your course or program?
    4:35
    
  • If a launch doesn't go well what questions can we ask ourselves to make it better next time?
    9:52
    
  • Emotionally recovering from a failed launch...
    12:58
    
  • What if your network has never considered paying for your type of service before?
    9:24
    
  • How to collaborate with others who have our ideal clients in their audience?
    5:16
    
  • Share a possible controversial modality with your audience? Example: EFT for Christians
    4:38
    
  • Are you creating content as a strategy for outer growth, or something deeper?
    5:39
    
  • How to prioritize & eliminate tasks via more sensing or intuitive methods?
    11:59
    
  • Can your energy signature shine through short videos?
    7:15
    
  • Sonja the Grey
    4:36
    
  • Success in my field is usually to take more money from fewer people - I try to do the opposite...
    10:57
    
  • Revisiting the bizplan framework of ART (alignment, reach, trust)
    8:12
    
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  September / October 2023

  • Is it OK to mix Content and Offers?
    9:18
    
  • Beginning your Content Creation -- various Qs answered
    3:16
    
  • Tracking your launches - make it uniform - and if you add another launch action?
    8:31
    
  • Should you stop posting on the social media platforms where you get almost no engagement?
    2:46
    
  • If your non-business posts are getting a lot more traction on social media what should you do?
    4:41
    
  • Web hosting - how much should you be paying?
    5:57
    
  • Sharing other people's content on social media - good ratio and include link in the post or in comments?
    5:52
    
  • What if you write down many ideas and don't take action - loose ends? CCC...
    6:51
    
  • 3 ways of running an online group - free, paid ongoing, course community
    6:29
    
  • Diagnostic for Suzie's social media presence
    16:06
    
  • With a potential client, how many conversations before you start charging them?
    4:02
    
  • Tips on how to more powerfully introduce what you do
    8:59
    
  • If content sometimes does well on one platform but not another, which platform to track for Stage 1?
    6:43
    
  • Where to put your Stage 1 content and what kind?
    5:32
    
  • Launching a group program - what to charge for it?
    8:10
    
  • Focus on content quality & distribution first, then authentic outreach?
    2:40
    
  • Niching more broadly for aspiring Speakers - and the importance of testing content that could be a TED talk...
    10:03
    
  • Starting new business -- how to think about Ads? (warm vs cool audience)
    4:59
    
  • Create a free private group for potential clients where you can do market research & offers?
    7:37
    
  • Gentle Launch in service to one's audience
    1:25
    
  • Putting others down in your marketing...
    2:06
    
  • Knowledge is an accordian, it's holographic fractal, like wikipedia or any TED talk...
    8:43
    
  • You can get more enrollments by choosing to sell the right product...
    9:59
    
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  August 2023

  • Boundaries and moneymaking...
    8:56
    
  • Do I get overwhelmed on social media by welcoming everyone's questions?
    11:15
    
  • LinkedIn - is it ok to have fewer connections?
    3:16
    
  • Is it a priority to learn Ai graphics & image tools right now?
    6:05
    
  • Launching something on IG - what post format to use?
    4:51
    
  • Best mic for recording outdoors to prevent wind noise and background noise?
    4:20
    
  • What if marketing small group events eat away at marketing our 1-1?
    3:38
    
  • Ethical email opt-ins?
    14:53
    
  • How to stop being so taken by lizard brain marketing, that you signup for the wrong things?
    18:16
    
  • LinkedIn - can you grow an audience there while being woo-woo or queer?
    8:09
    
  • Non-English social media pages -- easier to grow a following than English-speaking ones...
    7:51
    
  • Recommended pathway for my courses -- advice from an advanced student to beginners
    3:33
    
  • CCC: what if too many categories to put into calendar?
    3:16
    
  • What are people searching in google to find your website? Here's how to see it... (google search console)
    5:28
    
  • Google Analytics 4 -- how to access the data?
    2:50
    
  • Check your Chrome browser for malicious plugins & search engines...
    7:06
    
  • Marianne's course launch -- troubleshooting and next steps
    17:00
    
  • Feedback on Jess Jennings offer video
    11:45
    
  • How to transition free clients (e.g. friends) into paid?
    6:49
    
  • Meta verified (FB or IG) is it worth it? Does it increase reach?
    3:30
    
  • Launching a big program with an info session webinar...
    9:32
    
  • How I'm learning Spanish
    3:56
    
  • IG account not getting reach after FB connected account was hacked?
    5:08
    
  • my recommendation for CRM
    5:48
    
  • Reaching mainstream medical with holistic modality -- need less "woo" website?
    11:36
    
  • What's the best order of social media platforms to post your content to?
    2:26
    
  • Preventing a big negative somatic response before hosting an important event...
    7:47
    
  • Should you use Ai-generated images on Instagram? Credit the tool?
    5:37
    
  • The best time of day or day of the week to post on social media to reach your ideal audience members?
    5:00
    
  • What I think about Instagram (IG) Hashtags...
    3:27
    
  • Running a content-based Ad -- does it come across as inauthentic?
    2:17
    
  • My thoughts on MLM / Network Marketing... and integrating such a product into one's existing service
    6:41
    
  • On a sales page do you need to focus on 1 issue/goal, or can name several?
    3:27
    
  • New 1-1 coaching package - should you require a Discovery Call or make it optional?
    4:00
    
  • If taking multiple courses and in a peer community how to use time well?
    4:57
    
  • Don't postpone regular rhythm of launches - it's the heartbeat of your business...
    3:14
    
  • A personal curriculum for business - the 111 formula
    2:08
    
  • Should you go with a company name or personal name for your brand?
    6:26
    
  • How to stop postponing preventative tasks such as personal admin?
    3:44
    
  • Brainstorming ideas for outreach for potential clients
    13:26
    
  • How do you celebrate progress (if you do)?
    10:16
    
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  July 2023

  • PSA: Instead of Google Workspace just use an email redirect address for newsletter sending...
    6:28
    
  • Tough love -- during major life transitions how to plan your business? The 8 practices.
    14:30
    
  • Multitasking - good or bad?
    7:53
    
  • What's left for humans when Bots are more courteous and understanding? 😅
    12:01
    
  • Should you use ChatGPT for blog post writing?
    8:46
    
  • When you are getting little response for your content & offers... how to still do marketing as ministry?
    7:43
    
  • Energy reciprocation for content and offers
    6:36
    
  • After an event/webinar you hosted, how to follow up?
    6:33
    
  • Stage 2 content experiments?
    3:54
    
  • How to do Stage 2 for video content?
    3:02
    
  • Self-publish a book? or go with a publisher?
    11:58
    
  • Considerations for running a 30-day program
    12:49
    
  • Should you use Medium.com and how to grow audience there?
    10:55
    
  • Brainstorming formats for your upcoming offers...
    7:16
    
  • You feel shy about being publicly visible... and it's not ab out specific person in your head...
    7:12
    
  • If you often run out of time in your teaching sessions or webinars...
    7:42
    
  • Pricing a service you haven't been paid for before...
    6:18
    
  • Creating a webinar landing page? Keep it simple :)
    7:43
    
  • How long should your writings be?
    3:31
    
  • You've written some things... where to post it?
    8:18
    
  • How to increase website visitor engagement, and decrease bounce rate?
    4:58
    
  • Sample audit -- are you ready to run FB Ads?
    4:33
    
  • Collaborations -- content ownership and pricing
    6:07
    
  • After finishing a project that you'll do again, create or update your hat manual, e.g. course launches...
    7:20
    
  • How to forecast sales and revenue when just starting out with offers?
    7:56
    
  • If you're not *yet* financially sustainable while building an authentic business...
    4:04
    
  • Should you run Ads if you haven't been consistently active on your social media pages?
    3:12
    
  • Should you withdraw from your retirement savings to build your business?
    2:37
    
  • Youtube videos: from public to unlisted, so it can be placed into a paid course?
    3:38
    
  • Your offers aren't selling well - you need to do market research because of your saturated market...
    6:50
    
  • If you're still early in your business should you wait to use Ai tools?
    15:42
    
  • If you have different niches or client types, are the market research questions the same?
    2:37
    
  • Collaboration - don't enter so quickly but do it gradually as if you were hiring...
    7:51
    
  • Can you use Ai for market research?
    4:31
    
  • Ideas for referral programs (besides affiliate commissions)
    9:26
    
  • What you'll need to create an Opt-In landing page...
    13:02
    
  • How short can FTA webinars be?
    4:37
    
  • Where to and why I'm moving
    15:21
    
• 0 / 36

  June 2023

  • What's the point of FB/IG Ads -- to grow your following or to sell something?
    6:13
    
  • Working with affiliates... and being one – a primer
    6:24
    
  • My thoughts about Customer Journeys
    12:08
    
  • Discovering your ideal offer in a still-developing niche...
    12:45
    
  • Cancelation policy for package of sessions?
    5:03
    
  • Package design, to inspire Clients to continue?
    8:06
    
  • Is there a good & bad timing during the year to launch events programs services?
    3:44
    
  • using ChatGPT to help draft an outreach / invitation email
    9:12
    
  • Tips for being a great interviewee (e.g. when interviewed on a podcast)
    8:52
    
  • Google Analytics - setting up GA4
    16:32
    
  • What offer to make at end of an interview?
    9:53
    
  • Following up after your 20-person invitation...
    7:13
    
  • Domain names and SEO
    10:39
    
  • Making eye contact with camera, and being natural in speaking on video
    10:12
    
  • Should you gift your book to influencers?
    5:37
    
  • Podcast creators - is it a good idea to monetize your podcast audience?
    9:36
    
  • Getting going with making videos - what to talk about?
    8:51
    
  • How vulnerable to be in our content? Speak from your scar not from your wound... 🩹⛑️
    10:04
    
  • Launch anxiety? Dissolve it with data...
    9:54
    
  • Should you name a specific target audience in your marketing?
    10:43
    
  • Lessons from decluttering house for moving...
    7:55
    
  • Group program feedback for Toni
    7:32
    
  • Various platforms for posting video - how to choose, basic metrics, and what topics to create on?
    16:30
    
  • You should consider a Subscription model for your business...
    6:42
    
  • Why you don't need to promise tangible results in coaching...
    5:27
    
  • After making some Youtube Shorts how to gauge what topics to create next?
    6:28
    
  • Should you say at end of your videos "like / subscribe / share / comment"?
    2:53
    
  • Pricing our coaching for organizations
    8:35
    
  • Free vs Paid content with example of piano teaching
    14:29
    
  • Youtube channel strategy for audience growth
    16:03
    
  • Social media - you like a platform but aren't getting engagement there?
    5:17
    
  • Focusing on getting email opt-ins might be counterproductive...
    7:40
    
  • Pricing an experiential workshop when they need to experience it to understand the value?
    7:29
    
  • Ok to create a meme image quote and include your brand or logo or name?
    0:46
    
  • Pricing a new group program (Masha Z)
    8:06
    
  • Rose Aslan group program feedback
    5:32
    
• 0 / 22

  May 2023

  • Taking multiple courses? How to manage your time...
    5:55
    
  • Referral partners - a few ideas for how to work with them...
    5:24
    
  • SEO -- long-term perspective of what we should do, given the Ai era...
    6:54
    
  • Overview strategy for FB & IG Ads
    6:09
    
  • How to increase low IG engagement - start a new account?
    6:22
    
  • Tips for building a simpler (and simplero) website
    4:56
    
  • Tips for how to make our Offer better and make money sooner 😊
    13:13
    
  • Price elasticity
    1:12
    
  • Why I recommend every holistic business have an Instagram presence...
    10:30
    
  • Youtube easy video ads?
    9:10
    
  • Discussion about long-term launch calendaring...
    18:38
    
  • Video background types & tips
    9:47
    
  • Video personality for Course Recording differs from normal conversation...
    9:31
    
  • Video teaching -- connecting and performing
    15:49
    
  • Simple, productive actions to launch a course
    5:10
    
  • Put your articles in multiple places? SEO penalty or benefit?
    6:33
    
  • Email newsletter -- what to put in there if you have multiple offers & niches?
    9:25
    
  • Get your videos out to more people via Ads...
    5:49
    
  • CCC: what if... new project and you don't know how much time it'll take?
    4:14
    
  • Overview -- How to get your message to a lot more people...
    8:34
    
  • Social media inbox & presence management in a sustainable way...
    7:55
    
  • So many emails... how to manage?
    15:50
    
• 0 / 25

  April 2023

  • Am I not bothered if someone plagiarises me?
    8:36
    
  • How I created my chatbots (trained on my content)
    21:09
    
  • ABC pathways - stay with it despite the AI stuff?
    4:08
    
  • Should you add LinkedIn connections who might be potential clients?
    6:00
    
  • Transitioning from FTAs to courses or group programs?
    9:06
    
  • Google Calendar -- example of adding a public calendar
    4:22
    
  • My calendar to inspire / scare you 😱 and boundaries...
    6:00
    
  • If you're announcing a Pilot or Beta program - should you call it that?
    6:18
    
  • If difficulty describing what you do - the vastness or complexity of your work...
    4:21
    
  • If your market research posts aren't getting any responses...
    5:32
    
  • If concerned with social media gathering your info & using it manipulate you...
    11:07
    
  • Identity theft - prevent getting hacked - important tips
    11:24
    
  • Choosing a platform for your online course
    6:09
    
  • Discussion about pricing an online course
    13:01
    
  • Feeling pulled in multiple directions - want to do many things? A joyful productivity perspective
    5:20
    
  • Setting up a donation-based service - my thoughts?
    3:22
    
  • My thoughts about high-ticket coaching offerings...
    5:48
    
  • How I use ChatGPT for blogging...
  • Should you use ChatGPT to write social media posts? 🤔
  • How to do recurring (automated?) offers of your evergreen stuff...
    7:50
    
  • Work mode vs Personal mode and truly being offline?
    6:55
    
  • When creating your own modality or framework - is it ok to copy from your teachers, mentors, coaches?
    11:17
    
  • Software subscriptions most of us solopreneurs need...
    10:35
    
  • Short videos - upload to FB IG without diluting the warm audience?
    5:05
    
  • Creating a membership program? Considerations...
    11:19
    
• 0 / 17

  March 2023

  • Starting your writing - where to post it?
    8:45
    
  • Content creation without being preachy - helping your audience remember their truth
    4:47
    
  • Concerned with how your face looks on video?
    12:08
    
  • Posting in FB groups... how to get more engagement?
    9:10
    
  • Should you put a video on your sales page?
    3:21
    
  • Affiliate program - should you create one? The 2 tiers to consider...
    14:31
    
  • How to evaluate speaking opportunity?
    9:06
    
  • Youtube channel surpassed a subscriber milestone - what to do next?
    5:42
    
  • Group program launch - Will Caminada's example
    18:30
    
  • You have a brochure website - how to install landing page & mailing list opt-in?
    5:58
    
  • How to reduce or prevent our email broadcasts going into our subscribers Spam folder?
    11:56
    
  • How to put in IG hashtags via desktop after uploading post or video via mobile
    2:08
    
  • If you take your work into organizations, what should the Proposal say and the Pricing?
    7:33
    
  • Video short course for listbuilding - a good idea?
    6:45
    
  • Your video on someone else's platform - good idea to share?
    1:49
    
  • How to get a Google Calendar link to share with your clients?
    5:02
    
  • How to reach out to an organization about bringing you in as a guest speaker?
    8:44
    
• 0 / 18

  Feb 6 & 8

  • If worried that others can charge a lot LESS than you can, for your kind of service...
    3:53
    
  • How close should we allow clients to be with us? At what point to set boundaries?
    10:35
    
  • Do I recommend planning a content calendar, in terms of upcoming topics?
    4:48
    
  • If you make videos, make a distinction between free vs paid videos...
    7:13
    
  • How to turn Stage 1 video into Stage 2 video? A couple of ideas...
    10:04
    
  • Putting your podcasting into the context of the 3 Stages of Content...
    14:33
    
  • Transitioning from done-for-you services to do-it-yourself offerings: beta workshops and FTA webinars
    8:03
    
  • After an FTA Webinar who should you announce the recordings to?
    10:14
    
  • Within a FB group, how often can you promote yourself?
    3:28
    
  • Example of brainstorming Alignment (product-market fit)
    5:33
    
  • If your video quality is grainy, what are some easy ways to fix that?
    5:52
    
  • Gentle Launch strategy for FTA webinars
    14:28
    
  • How many reminders to send for an event?
    5:31
    
  • You've written a book - how to repurpose that content for social media and blog?
    9:35
    
  • Market Research survey example -- Masha Zolotarsky
    9:19
    
  • What's a "sales page" vs a "landing page"?
    3:06
    
  • One service that can serve multiple needs... create ONE or multiple landing pages?
    6:50
    
  • Example of Coaching Agreement for Clients
    5:46
    
• 0 / 10

  Jan 9 & 11

  • Dealing with blah days or when sleep is interrupted...
    8:35
    
  • Don't worry about consistency in your content themes/topics...
    7:59
    
  • Getting clients -- how does Content Creation fit with Authentic Outreach?
    8:15
    
  • chatGPT -- turn blog posts into shorter social media posts
    5:53
    
  • Ongoing membership - how to keep relaunching it?
    4:19
    
  • Your website's not coming up on Google - do you need to keep it?
    3:14
    
  • Does our Mission Statement need to be front and center on our website?
    8:03
    
  • Quick tips about book marketing
    5:49
    
  • Musician and coach - should you integrate both into your content / same social media account?
    9:55
    
  • Contracts with Clients? Why I don't use them...
    8:16
    
• 0 / 14

  Dec 12-13

  • Cash flow crisis? A few thoughts to help...
    10:09
    
  • When feeling doubt or discouragement in your business...
    4:46
    
  • Calibration skills for depth junkies - setting boundaries and not going down rabbit holes...
    11:01
    
  • If you have many commitments and interests... how to do them all?
    5:32
    
  • Why is it more urgent than ever in our society to create authentic businesses?
    11:04
    
  • Netcaring vs agenda-driven networking - don't just add a bunch of facebook friends you don't actually care about...
    6:25
    
  • Gentle launch to get 1-1 clients - a basic example...
    4:38
    
  • Basics for tracking client info...
    13:48
    
  • Simple content creation plan
    5:11
    
  • If you posted lots of content... but still need more reach, and more clarity about your offers...
    3:19
    
  • Your reels are getting traction -- what now?
    3:14
    
  • Pricing your webinars and courses...
    7:09
    
  • Should you create an Affiliate program? How to start simply...
    8:14
    
  • Affiliate program - what percentage to pay in commissions?
    3:38
    
• 0 / 7

  Videos from Nov 15

  • Holiday strategies for selling services and products
    7:07
    
  • Should you follow-up with potential clients after a discovery session? How?
    10:32
    
  • Long-term clients -- is it good to create dependency? 😬
    9:49
    
  • Tapering strategy using Acuity Scheduling
    4:05
    
  • CTA examples for Linkedin?
    8:27
    
  • Can non-profit orgs benefit from authentic business strategies?
    7:45
    
  • Setting reasonable financial goals
    9:46
    
• 0 / 16

  Videos from Oct 24 & 25

  • ABC: The first and most important thing I can say about creating a successful business... (authenticity, beta testing, consistency)
    5:21
    
  • Placements for FB and IG Ads
    7:14
    
  • FB Ads - How to know which placements are working best?
    4:08
    
  • Overview of FB Ad Testing Strategy
    4:37
    
  • How long to run Ad tests for?
    2:21
    
  • Incentive for potential new clients - also give to existing clients?
    3:41
    
  • If you have no audience, how to promote a book or course?
    11:07
    
  • You've created a Book & Course on the same topic - how do they relate to your biz/marketing?
    5:54
    
  • How to promote a Book? Memes about the book.
    4:25
    
  • Just starting out in making videos - what platforms to post it on?
    5:57
    
  • What should we say to an influencer we want to become friends with?
    26:08
    
  • First thing to do in business is market research via conversations with people you know
    6:10
    
  • If afraid to be public, how to still serve an audience or build our business?
    7:21
    
  • Reaching out to orgs and companies as a consultant
    7:58
    
  • Should we give post-session notes and recording to clients?
    6:44
    
  • What do I think about finder's fees or commissions for service referrals?
    6:21
    
• 0 / 3

  Joyful Productivity: A Few Tips

  • If you tend to help others, rather than doing what you planned...
    13:17
    
  • Best software for solopreneurs -- my top systems for business tech / platform / mailing list, etc.
    15:21
    
  • We spend too long writing... overcoming perfectionism and publishing quickly
    8:25
    
• 0 / 3

  Figuring out your niche?

  • When starting a business, go lightly by testing the market rather than expect full clarity
    10:46
    
  • Finding your niche as a coach? Content and exploration of your coaching...
    8:58
    
  • Starting in a new niche -- how to know what are the hot topics?
    3:15
    
• 0 / 7

  Consistent & Authentic Content Creation

  • If not creating consistently, you probably need a workflow process...
    10:24
    
  • If you aren't inspired by your ideas, should you still create?
    8:54
    
  • What types of content should you post on the various social media platforms?
    7:07
    
  • Why I use Twitter to brainstorm content ideas that later become blog posts...
    5:16
    
  • If your personal content much more engaging than professional content...
    4:19
    
  • Youtube Videos -- what should be put in the description field?
    8:57
    
  • On perfectionism, being cringeworthy, why live videos without editing or fear of being canceled...
    4:46
    
• 0 / 15

  Growing a True Fan Audience

  • Where are your ideal audience hanging out? How to find out...
    2:26
    
  • How to know where your ideal audience hangs out online?
    8:37
    
  • Posting content to various social media platforms -- at some time or must you stagger it?
    8:57
    
  • Getting your content in front of new ideal audiences -- easiest way is to use paid ads to reach your influencers' audiences
    8:56
    
  • Ads rhythm -- principles for strategy
    8:55
    
  • Instagram growth strategy in 3 minutes...
    3:17
    
  • Growing an email list -- my current thoughts
    4:55
    
  • If struggling to name your podcast...
    10:03
    
  • Free FB Group for audience building? My recommended alternative strategies...
    7:57
    
  • Dealing emotionally with sudden fame / when something goes viral
    3:30
    
  • Where to post about our various interests not related to our business but helpful to our personal brand and audience?
    4:14
    
  • FB Ads basic way -- how to boost post 2022...
    7:49
    
  • Growing a high quality email list with FTAPR webinar strategy
    8:24
    
  • Reach more podcast listeners by repurposing your best podcast episodes
    2:46
    
  • Why I'm launching a summit
    7:55
    
• 0 / 4

  Netcaring

  • Should you add your clients as Facebook friends?
    3:21
    
  • Who should you add as FB friends anyway?
  • Netcaring - what if our energy isn't reciprocated?
    4:15
    
  • Netcaring - how to reverse an invitation to a collaborator who no longer feels aligned?
    2:58
    
• 0 / 3

  Describing Your Offerings

  • When posting about your services what to say?
    6:57
    
  • Balancing your content mix between the Popular and Peak/Esoteric/Advanced stuff...
    4:44
    
  • Don't assume clients want to start with your foundational work...
    2:20
    
• 0 / 4

  Authentic Outreach / Gentle Launches

  • You've posted lots of content but still not getting sales? Reach, Match, Trust.
    4:44
    
  • You can gentle launch on any platform... Email Newsletter not required
    2:31
    
  • Documenting your journey of launching something in the next few weeks or months...
    6:20
    
  • How to create maximum impact with the message of your book?
    8:55
    
• 0 / 4

  Authentic Selling / Gentle Client Enrollment

  • Feeling unconfident when talking about your services with prospective clients - what to do? Be the Admissions Officer for your business...
    13:54
    
  • Client is finishing a package with you - how to gracefully invite them to renew?
    5:39
    
  • Lowering your prices or fees - how to explain to previous clients?
    9:18
    
  • If people think your service is too expensive
    10:36
    
• 0 / 6

  Email Marketing / Email Newsletters

  • Email newsletter -- include whole article, or just a summary?
    5:00
    
  • How personal to get in email newsletters?
    6:09
    
  • Segmenting between content and launch newsletter... and what about funnels?
    8:41
    
  • When including images & banners in Email Newsletters...
  • Drip automation for your email software -- do you really need to use it in your lead nurturing?
    7:30
    
  • It's good to cull your non-engaged Email Subscribers at least once a year
    4:00
    
• 0 / 4

  Fiverr Tutorial

  • Finding great Fiverrs -- looking for top freelancers
    6:01
    
  • Finding great Fiverrs -- try out rising stars (or new sellers!)
    5:04
    
  • Fiverrs have limited patience too - "unlimited revisions" are not that...
    3:23
    
  • Make sure you know what's included in your Fiverr gig...
    0:49
    
• 0 / 3

  Misc. Tech

  • Cheap or free software for client communities
    3:30
    
  • Landing Pages -- use website like Squarespace or specific software like Leadpages?
    3:46
    
  • Google Search Console - a quick course
    12:26