Transcript

0:00

Alright. Great question here. Before you run Instagram ads or Facebook ads, is there a threshold number of followers you should have and also number of posts? I get these these questions a lot. And, the answer is followers, no.

0:19

Posts, 6. It was it has been divinely commanded that 6 posts be the the minimum number of posts before boosting, an Instagram, ad or Facebook. No. 6 is just what I came up with out of thin air because, well, I guess, when you go to Instagram, you go to someone's profile, you see 6 posts before you scroll down, sometimes 3 3 to 6 posts before you scroll down. So I figure, hey.

0:49

6 posts makes it look like you've been active, before you boost an Instagram post. On Facebook, 3 3 posts minimum, like brand new account. 0 followers is the appropriate number to start boosting your post on Instagram or Facebook because, well, how the heck does someone grow? Sure. They can have their, you know, their cousin like their page, but that's not a good idea because, you know, their cousin is not an ideal follower, and it will dilute your algorithmic reach when less ideal followers join your page because they they're they're being supportive, and they're they're trying to be helpful and they'd like your page.

1:30

But then when they see your stuff on on social, they're like, they'll they probably scroll past it or they just like it without really engaging much. Facebook and Instagram knows that. They're like, wait. This human being just saw this post for one second and liked it and moved on? That's not that's not real engagement.

1:47

Right? So, anyway, I hope this is helpful, and thanks for asking.