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Course Content
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Welcome! Take the onboarding steps...
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βπ½ Start of Course Assessment
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Course Platform Orientation
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Bonus Q&A Webinars -- Live Support Calls
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YouTube Course βπ½ Work Retreats to give you time to learn & implement the course!
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General Questions (if you don't know where else to ask)
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β¨ Time-Limited Bonus Content
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Basic Setup Videos
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YouTube Channel Setup
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Should you have more than 1 youtube channel or account?3:51
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How to upload a video to YouTube...
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YT Description field -- what to put in there?
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How to share YT video and have correct thumbnail show up on social media?
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YouTube Playlist: how to create + other tips
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Additional random tips
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Youtube Monetization - get notified when you're eligible5:48
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What's the value of going viral on YouTube?5:02
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To reclaim an old YouTube account/channel...
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YouTube technical support? Use Fiverr.2:17
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YouTube "Premiere" setting
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Let visitors to your YT page see what you want them to see first...3:40
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When to make your Intro Video... at the start of your YT channel or later?1:13
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Already recorded a bunch of videos, and what's the frequency of dripping it out on YouTube?2:36
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Module 1 -- Welcome + Start Experimenting
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Welcome to the YouTube course! + Our Community Values4:22
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Our Course Helper -- Mara Clear Spring Cook1:09
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Any questions thus far?1:20
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How to search YT (since youtube tutorials are one of the most popular topics on YT!)4:28
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π€© Advice from the #1 YouTuber of all time5:27
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π€ Our Community Challenge6:15
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Our private FB group to bravely post as many videos as you'd like :)
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Video tools - keep it simple! - lighting, audio, visuals
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YouTube regularly features "small" creators -- so keep creating to increase your chances!3:48
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The experience of uploading first YT video and finding flow for regular creating - Shoubhik's example6:51
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Naming your channel -- you name, your company name, or your proprietary method?3:33
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Should your videos be in Portrait or Landscape mode?4:13
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Ai tools for auto-editing long videos into shorts?2:26
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Why do I use Zoom and not better recording software?2:52
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How important is video editing?2:53
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Is there an optimal time to publish to YouTube? Does the algorithm value your consistency?4:03
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π¬ Module 1 Homework
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Module 2 - Mindset + Content Prompts
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Howβs it going with making YT videos? Got any questions or updates?0:51
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βπ½ Template for a Hat Manual as a YouTube Creator6:43
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Your early expectations...5:20
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Practice embarrassing yourself now...4:15
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What's the goal of your YouTube channel anyway?3:43
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Courage to really express your energy signature...2:49
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If it slows you down, let it go...1:36
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Examples of "talking head" channels (...what most of us are creating!)6:08
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FB Live? Just start talking...1:13
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π‘ Content Prompt: What energizes you right now?2:17
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π‘ Content Prompt: What energizes your ideal audience?1:45
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π‘ Content Prompt: What do you need to share often?1:35
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Should you use a teleprompter? Forgive my strong opinion, but no...3:51
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Visuals: Use a chalkboard or flipchart to draw on, to make talking videos more interesting?12:11
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Q&A: Video/Audio not synchronized
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What's the ideal length for your videos?3:42
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Can you change your YT handle or username?1:55
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π¬ Module 2 Homework
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Module 3 - Your Process of Recording
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Module 3 Checkpoint -- Howβs it going?2:59
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Thumbnails & Titles aren't magic... the content matters more!4:07
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Pre-recording energy prep β¨2:27
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Normalize the feeling of "not ready"... and recording anyway.4:14
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π¬ Your creating process: When ... Where... How... and Why?5:35
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Normalize the vulnerability hangover... "post, then get therapy!" π1:31
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"Is the video good enough to publish?" π€3:31
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Q&A: Playlists2:52
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π‘ Content Prompt: Response to an energizing moment...1:08
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Do you need an overall Content Plan for your video topics?3:11
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Let each video stand on its own...1:00
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Assume the viewer has enough background knowledge...1:51
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ποΈ How to remember what to say on video?5:10
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Don't introduce yourself at the beginning of your video...2:52
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Framing yourself π1:45
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Audio is surprisingly important for Video, especially for talking-head videos...5:28
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How to eliminate echoey sound (reverb)?7:03
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Why external webcam instead of just the built-in camera?2:25
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βοΈ Lighting? Make sure your face is clearly seen... don't be backlit.4:09
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Are you making videos outdoors? My tips...
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How to prevent wind sounds when recording outside?1:51
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Befriend the camera lens - the soul of your ideal audience π€5:04
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Video editing - how I use Kapwing to lightly edit and add colorful subtitles
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π¬ Module 3 Homework
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(Optional) Community Session with Tomar Levine57:47
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Module 4 - Promoting your videos
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π€ Concerned about judgment from potential clients?3:12
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Stabilizing your walking videos / selfie sticks2:48
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Video backdrop / backgrounds2:59
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Live vs Pre-recorded2:51
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The ways to do Live videos2:59
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You don't have to see yourself while recording...1:53
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Live videos -- don't worry about live audience engagement3:14
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How do you time yourself? β°2:35
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βπ½ Ask your audience to show you their YT home feed...5:39
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YT videos have long lifespan! It's like compound interest...4:08
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βοΈ Promoting your YT videos outside of YouTube...1:07
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Info Cards & End Cards6:54
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Is it true that FB doesn't like YT links?3:35
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π€ Collabs -- proven way to grow on YT -- start experimenting asap π2:13
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Uploaded video not as sharp as you expected? Not HD?1:58
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Eye Contact -- important? π6:31
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Create a playlist of other people's videos -- is it good for netcaring?2:21
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Concern about using copyright content in your videos?6:36
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πΈ YouTube Promotions (ads) -- easiest way to show your YouTube videos to more people.11:50
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What to say in a 1-minute video ad?4:07
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π¬ Module 4 Homework
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Module 5 - YT Algorithm + The Importance of Commenting
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Video-making in overall picture of biz strategy?5:21
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Inspiring examples of progress... part 1!7:19
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π Comment on small-medium channels! Prequel to a collab + being an angel to other YT'ers :)9:59
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Managing comments (and your mindset)5:29
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π What about huge channels? Be one of the first commenters...6:02
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π How the YT Algorithm probably works... and if you get low views, should you blame the algorithm?14:37
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Module 6 -- More Prompts + use Ai?
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How many low-view videos before you say "I gotta change something..."?5:45
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Ideal frequency of posting on YouTube? How often is too much, or too little?3:10
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Consistent Time & Place?3:02
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Do you need to change clothes if you are batch recording? Join the low-wardrobe club π4:59
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(Optional) "Routines are soul crushing!"4:34
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π€ Ai chatbots as part of YouTube process14:07
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Adding "Chapters" (segments) into your YT video
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π‘ Content Prompt: Clients' favorite books -- your favorite insights (or your critique)5:42
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π‘ Content Prompt: Most popular video topics from your nichemates4:43
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Closed Captions / Subtitles (and how to edit them)4:48
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YouTube Video Editing -- making simple cuts (front / end / middle)8:01
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YT Descriptions & Hyperlinks (clickable links)3:32
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Module 7 -- YouTube Keyword Research and SEO
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YT SEO: do you need TubeBuddy, VidIQ, etc?9:06
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YT SEO: The Analytics "Research Tab" -- content that your audience wants...14:44
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Should you wait to have bigger audience before using the Research tab?1:02
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YT SEO: Search bar suggestions (and A-Z)11:00
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YT SEO: What to do with those keywords then?6:36
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YT SEO: Google's search results: look for "People also ask..."4:26
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Other Tips for YT SEO?0:26
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Ultimately, what helps more than YT SEO...
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(Optional) Community Session #2 with Tomar Levine and Mara Clear Spring Cook54:26
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Module 8 -- Shorts, Titles, Thumbnails... oh my! π¦π―π§Έ
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Various Video Content Formats to experiment withβ¦3:03
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βοΈ YouTube Shorts... a Short lesson ;-)9:25
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YouTube Podcasts2:27
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YouTube Titles & Thumbnails -- How much time will you dedicate to each one?4:35
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βοΈ YouTube Titles - How to write a better one, step by step...7:38
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(Optional) YouTube Titles - using Ai to help brainstorm5:35
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YouTube Titles - how the PROs really do it...2:11
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YES you can optimize an older video's Title and grow its reach...1:33
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βοΈ YouTube Thumbnails: best practices4:42
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Is it really worth making a "better" thumbnail, or is it a myth? π€
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YT "ranking by views"7:49
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Module 9 -- YouTube Analytics (to help you make better videos!)
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Study your top videos overall... what keywords?7:39
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(Optional) use Ai to analyze the keywords of your top YT video...6:06
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Study your top videos by Playlist...7:47
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Study your top videos' analytics -- suggested & search terms7:05
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Youtube Retention Graphs - best intros, top moments, and dips...11:21
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Check out your recent subscribers... any possible collab partners?4:41
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Your rhythm of studying youtube analytics?1:40
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Post-Course Assessment
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Your Updates & Lessons Learned β¨
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Kaizen -- Lessons Learned as you make videos -- continuous gradual improvement!
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YT tips and strategies that have worked well for you already...
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YT tips and strategies you've heard of *but* haven't tried or it hasn't worked for you yet...
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YouTube Mastery Mastermind
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YouTube Podcasts
Alright.
So let's talk about YouTube podcasts.
Yes.
This is a brand new tool as of this recording.
It's YouTube podcasts is less than a year old.
And I have a link below this video to a longer video where I analyzed what is the use of YouTube podcasts and how to create one.
It's as of this time, I'll just give you the shortcut of it, which is YouTube podcast is not a podcasting host podcast hosting service.
It doesn't host your audio files for distribution to Apple Podcasts, Spotify, you know, pock Pocket Cast, etcetera, etcetera.
YouTube Podcasts is actually more of a distribution platform for your existing podcast that you host on other podcast hosting services such as, you know, whatever whatever the podcast hosting services are such as Substack.
That's where I host my podcast as of this recording, and Libsyn and other places.
So it's more of a dis distributing your existing podcast into YouTube music, YouTube podcast as a its own podcast distribution network.
However, they also make it easy for you to turn any of your YouTube playlists.
So you know how we talk about YouTube playlists since the beginning of the course.
You can turn any YouTube playlist into a podcast with just a few clicks.
Well, into a YouTube podcast with just a few clicks.
But that playlist that's turned into a YouTube pod podcast from YouTube videos isn't distributed to Apple, isn't distributed to Spotify or elsewhere.
So it's a really confusing thing.
They call it YouTube podcast because it's not it's not a podcast hosting service.
It's just distributing a podcast or a YouTube playlist into the YouTube podcast ecosystem.
So anyway, like I said, I'll give you a link below this video to further details.
I share my screen and all that stuff, but generally, it's not as exciting as it sounds yet.
Now as it changes in the future, maybe it will be more.
But anyway, check out be sure to check out your interest in podcast and podcasting.
Be sure to check out the video below.
And if you have any other tips, any other news that you wanna share or any other any, you know, success you've had or lessons learned from from working with YouTube Podcasts?
Of course, feel free to comment below.
Thanks.
What are the pros & cons of YouTube Podcasts -- a new tool that makes it easy to distribute your audio podcasts or YT playlists onto YT Music/Podcast platform.Β
And how to set up a YT Playlist as a Podcast?
See here:
Last updated 19 Mar 2024.