Course Content
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Welcome! Take the onboarding steps...
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✍🏽 Start of Course Assessment
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When is someone ready to launch a group program?
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Bonus Q&A Webinars -- Live Support Calls
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Group Launch ✍🏽 Work Retreats to give you time to learn & implement the course!
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Module 1
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🤗 Warm welcome to this course!
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Let's begin imagining your 20...
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You attract the energy of people you visualize
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Soulful game of hide & seek 👼🏼✨🌎
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What skill or service would you love to provide to them? 💛
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Lessons from Group Programs...
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What's a "Group Program" vs. an "Online Course"?
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How would you provide the skills/experiences? Gently stepping into program design...
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About catering / over-catering to people’s specific needs...
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What will be the length of your group program?
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Invite your few favorites to 1-1 calls to give you feedback on program design...
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Module 2
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The dilemma of "sell what you want vs. what *they* want?"
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Focus on pain points or yearnings?
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How specific does your program topic need to be?
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Market research (feedback) convos -- key questions
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The art of pivoting -- what if your market research says they don't spend money on it?
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Circles of Feedback
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Write your list of favorite people 🥰
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Your ideal client avatar
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"Speak" with this avatar to refine your topics & program design...
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Reach out and get feedback :)
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What if desired outcome from client is different from what *you* feel they should desire?
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At end of market research convos, ask if anyone else comes to mind...
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What's the timeline for circles of feedback?
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Module 3
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Want to invite but still unclear what you're offering?
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What if you have members at different levels of development?
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20 people feels too large of a group?
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Group Meeting Format
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Pricing thoughts... and a qualifying question in your application.
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TEMPLATE for Pricing Group Programs
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"Info Sessions" to market your group (optional)
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What if you really want to work with someone who can't afford it?
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Module 4
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Status check -- how's it going thus far?
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Will group programs take more or less energy from you? (compared to 1-1?)
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Too many program ideas, not sure which to launch?
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What's the best time of year to launch your program?
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Do you need to offer pre-recorded content?
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Knowledge is holographic / always assume some background knowledge
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Managing over-expectations in a group program
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Include 1-1 as part of your group program?
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One Pay + Payment Plan
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Custom prices & flexible payment plans?
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No commited length = no sustainability...
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Run a Beta Group first?
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Software for group programs
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Record your group sessions?
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Finding more people for your program...
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Module 5
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Sales Page Principles / How to think about writing it
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When addressing pain points, be as a caring doctor
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Sales Page: Who They Are
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Sales Page: Vision of the Work
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Example of writing Vision using Ai chatbot
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How to prevent overpromising results?
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Sales Page: Problems they face
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Sales Page: Diagnosis (Optional)
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Sales Page: The Process / Pathway
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What if each part of your Process/Pathway could be its own group or course?
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Sales Page: Your Passion
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Sales Page: Your Credibility
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Sales Page: Logistics & Price
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Price juxtaposition and education
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Should you publish your price, or only reveal it in a discovery call?
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Sales Page: FAQ Section
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Should you put language about cancellations & refunds on your sales page?
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Sales Page: Next Step?
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How long should your sales page be?
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Coming up with your Program Name...
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Circles of Feedback (Take 2!) for the Sales Page
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Should you offer some benefit or gift in exchange for their feedback?
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Module 6
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You are the Admissions Director for your Group Program
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Circles of Enrollment 🌀
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Your Inner Circle 🤗
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Beware the stance of "I know you're really busy... and it's probably too expensive anyway... but here's the invite"
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The reality: they *will* miss a key opportunity if they don't respond...
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Your invitation message: should it include the link to the sales page?
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Your Middle Circle 🙌🏾
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Your Outer Circle 🌎
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Application for the Outer circle... what about the other circles?
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Is it weird that Inner Circle sees public invitation to the group program?
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How to tell someone program isn't the right fit for them? (Writing your decline or "rejection" letter...)
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🗓️ Timeline for the Circles of Enrollment
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Instead of a firm start date, what if you just wait until you have enough people?
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🌠 Reminders for a successful launch
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The undecideds - give them samples if you can 👍🏽
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If some great candidates prefer it, consider 1-1 instead 😊 (tailoring custom 1-1 program)
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Pricing of 1-1 tailored program vs group program?
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Dealing with the (rare) cancellation / refund
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"If we're not selling change/transformation, what exactly do clients pay for?"
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Feedback is tricky -- behavior is the best feedback
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How many feedback calls must you have, before moving forward?
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Keep your center as you get different opinions from feedback?
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What if potential members feel the group wouldn't be private enough, compared to 1-1 work with you?
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Is it a good idea to allow members to start later... after the official start date?
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Thank You!
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You did it! Congrats on finishing the course :)
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Post-Course Assessment ✍🏽
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Older Q&A videos that might be of interest
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First steps to creating a group program?
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Group of interested clients - work with them to design an offer...
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Small group program - must members all agree to meeting times?
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Launching group program -- preselling with circles of enrollment
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Pricing your Membership program -- Resist the temptation to do low prices...
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Basic strategies for filling a group program
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Gentle launch for a small group program
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Brainstorming marketing ideas for group program enrollment
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Group program not enough people... cancel or delay it?
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Trying to streamline curriculum for a group program
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Zoom meeting facilitators -- how to get feeling of connection / create energy in the group?
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Group teaching equanimity when things aren't flowing like you planned...
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When are you ready to create group program or course? How long to create content first?
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What if your in-person program is difficult to sell as an online program?
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Additional older videos re: Creating / Launching a Group Program
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Group Program vs Online Course
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Small group program - think about whom you want to invite...
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Small group, what if few people show up live?
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Decide on logistics first?
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Pricing your group program
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Group program - should you create a beta program first?
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If launching a membership how soon to start social media posting?
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A bit about my group mentoring program
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Soulful game of hide & seek 👼🏼✨🌎
I invite you to play with this metaphor that I'm gonna tell you.
You can read the metaphor below this video but I'm gonna share it in a slightly different version here in the video.
I actually believe this literally because I'm kind of crazy, but you don't have to believe it.
But I think whether you believe it or not, it's a really useful tool, useful anchor, and way of viewing marketing, actually, and enrollment and content and things like that.
Okay.
So what I believe, what I envision, is that before you and I incarnated to this earth when we were still spirits souls in the afterworld, and the eternity, and connected with all that is.
We were part of these things called soul groups.
Now, how many people are in the Seoul group is up for debate.
I've heard a high of this number as a 144,000.
Part of a soul group.
Yeah.
I have.
And who knows?
It may be even more.
Right?
They're they're unlimited souls.
Why not?
So I prefer to say that you have a 44,000 other soul group members.
Just play with me.
This is a metaphor.
It's a useful tool.
So then we said, you know, this is so everything's so lobby dovey here.
We all understand each other perfectly because we we're communicating telepathically, and and we have unlimited time, unlimited energy, unlimited understanding, and love.
And we have time to spend, unlimited time to spend every single person in the soul.
Every everyone's perfectly understanding.
It just and we started to wish for faster growth in terms of our individual that each of us could self actualize even GeorgeKao become even stronger, unique energy.
And so we said, you know, let's play it.
Let's let's all play a game.
Let's do a hide and seek game.
Shall we?
It's very temporary.
Don't worry.
I know it seems a little scary when you play with, but don't worry.
It's very, very temporary.
So what we're gonna do is we're going to leave temporarily leave this realm.
Which, okay, set aside, I don't believe we ever left, but we just kind of have a kind of avatar connection down here.
But anyway, we're gonna we're gonna seem like we left this realm, and we're gonna we're gonna reincarbonate into reincarbonate or incarnate into earth.
At the at the time of the worldwide web.
What is a worldwide web?
Well, you will find out.
It's a it's a thing where you can go on these little devices and be able to ping your energy signature out to thousands of people at once.
Really remarkable.
I know.
I know.
You don't believe it, but watch.
It happens.
Right?
And and you do that through writing things or speaking things or making videos of yourself or taking pictures of yourself or taking pictures of other things, it's really remarkable.
And when you do that pinging, we, some of us, are we're gonna we're gonna incarnate all over the world, you know, all over the country, all over the, you know, and and also in different sometimes different decades.
But we'll all be there around the same around the same 100 years.
And and and and so once we get there, please please remember when you hear this worldwide web thing, the Internet, take take hold of it and show yourself as authentically as you can on the Internet because we're waiting for you.
We're we're playing hide and seek here.
And so So that's what we came here to do.
The more you are willing and courageous to show yourself authentically, to practice, to grow into your most powerful energy signature expression here in this life, the faster you win the game of hide and seek by finding all of your soul mate clients and supporters allies, essentially, and they find you.
So that's that's the story that I choose to believe.
And it's been very empowering for me because I realized that when I pinged my energy signature out there, The ones who are not part of my soul group do not respond.
And they sometimes once in a while, I get some bad energy you know, the the more I pinged, the more people are out there, but doesn't matter.
Most of the time, you know, I I start to find some of these so so That's helpful for me.
And these so group people are the ones we are inviting.
In to be part of our 20 at this time.
Now that makeup of the 20 May shift, of course, over months or over years, the makeup of your 20 will shift because you're gonna as you if you practice authentic content, creation and regular distribution that as I as I do and as I try to encourage you to do, you're gonna have more and more people who want to be part of your your group, and you have to decide, well, okay, what do I do now?
You know, it's gonna be a good good problem to have later.
But let this story inspire you that you're not trying to chase people down and to beg them to be part of your group.
No.
If you have to do that, they in my story, they're they're not part of your so group, at least they're not part of your intended 20 at this time.
So I hope this is helpful, and I look forward to seeing if you have any reactions to the story below.
Bookmarks
Let's play with this imaginary tale...
In a celestial realm known as Heaven, a soul family thrived, aglow with a wisdom and love that felt almost boundless. Each soul was a unique spark in a grand constellation, radiant in the light of collective unity. Despite this wondrous harmony, a subtle yearning began to stir within them—a desire for deeper individual expression and growth.
An Elder Soul stood before the gathering, saying, "Though we are in a realm of unity, we yearn for individual experiences to enrich our collective wisdom. Let us incarnate on Earth during a time of a great digital web, where we can send forth our unique energy signatures as a way to remember and recognize one another."
In agreement, the soul family embarked upon their journey to Earth, manifesting in physical forms to navigate a world filled with complexities and opportunities. Bound by an eternal promise, they ventured into lives where they could both seek and offer lessons, always on the lookout for their kin.
Grounded in teachings of authentic business, they each began to carve out their own unique paths. These souls emitted their energy signatures through heartfelt pieces of content—videos, writings, audios, and art. Each was an imprint of their authentic selves, designed to resonate through the sprawling digital landscape.
While Earth's challenges—doubt, time, imperfection—sometimes darkened their steps, the soul family drew strength from their original mission. They saw these difficulties not as obstacles but as the medium through which their energy signatures could become more distinct, more refined.
Over time, these soulful pings became more potent, more nuanced. Like cosmic beacons, they began to attract soulmates back into a collective orbit. Each reunion was a moment of celestial alignment, a rekindling of ancient connections, filling the souls with a sense of completeness and purpose.
And so, every emitted energy signature and collaborative endeavor wove a new, intricate pattern into the tapestry of their Earthly lives, creating a bridge to their celestial origins. As each soul found its counterparts, the heavenly constellation they had once formed seemed to reclaim its brilliance, glowing with renewed fervor.
The mission endures, both on Earth and in Heaven: to develop individual expression while fostering a collective, eternal unity. The energy signatures continue to flow through the digital maze and across the universe, each a note in a cosmic symphony of reconnection and love.
–– courtesy of ChatGPT with George's prompting.
Last updated 8 Jan 2024.