🌎 Facebook Ads & Marketing (2023+) FB / IG Ads
Intro to Facebook Marketing & Ads
25:04
Dealing with Spam/Scams...
9:19
Evergreen Principles for Ads
2:41
The Algorithm
25:12
Set Up Your Facebook Business Page
54:03
FB Profile vs Pages?
1:32:25
Facebook/Meta Business Account
56:46
Create Your Ad Audience -- Warm
1:20:12
Create a Lukewarm Audience
7:32
Create Your Ad Audience -- Cool
59:40
Cool Audience - Ideal Size, Countries, Higher-Income
36:54
Cool Audience -- Detailed Targeting
46:38
Creating an Ad Campaign
1:11:51
Budgeting (money & time) for Ads
9:56
Instagram / IG Ads (via FB Ads manager)
27:53
Boosting a FB Event
10:41
Analyzing the results of your ads... (the numbers)
1:06:26
Qualitative analysis -- so you know if you're reaching the right audience!
25:26
⭐️ Testing Audiences & Ads i.e. Cool Audience Ads
1:04:48
An Ongoing Monthly Plan
40:40
Q&A
36:22
Easiest to post a variety of formats (examples)
Updated Feb 26, 2023
Facebook is the social media platform where it's the easiest to create variety of content...
- Text example
- Video example
- Image example
- Link example
- Events example
- Carousel via Ads first – then can be reshared as a regular post (on Page or Profile).
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