Course Content

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  Welcome!

  • Intake Survey
  • Bonus Q&A Webinars -- Live Support Calls
  • Book ✍🏽 Work Retreats to give you time to learn & implement the course!
  • How to best engage with this course platform
  • Our Private FB Group for Mutual Support -- connect here 🥰
  • 👏🏽 Great example of a support thread in our FB group
    2:46
    
  • Course Helper: Dorota Godby
    1:03
    
  • Comments under the lessons are worth reading!
    1:31
    
  • Watch whole course at once, or at own pace, one phase at a time?
    4:03
    
  • Is there a Resource Document / written handout?
    0:35
    
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  The Publishing Mindset

  • The Magnum Opus Trap
    11:20
    
  • Imposter syndrome in book writing
    6:16
    
  • Your Book within Your Business Model
    7:38
    
  • 5 Phases of Book Writing/Publishing
    4:13
    
  • Your Future Audience
    4:19
    
  • Imagine your ideal reader -- write a quick note...
    6:06
    
  • Should you publish workbooks or "low content" books?
    6:40
    
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  Choosing your Book Topic

  • How to choose topic of your book? Intuitively or analytically...
    1:40
    
  • Several questions to help you choose the theme/topic of your book...
    8:13
    
  • You have lots of writings... what order to publish your books?
    4:24
    
  • Are inspirational books less valuable than how-to books? Free vs premium content...
    8:46
    
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  Book Structure & Content

  • Book Structure... and is it really OK to just have a book of blog posts?
    5:03
    
  • What's the Ideal Book Length?
    8:05
    
  • What kinds of CTAs could you have in your book?
    11:25
    
  • End of chapter CTA links -- Text or Video?
    6:21
    
  • Is there an ideal chapter length?
    1:10
    
  • Can you mix styles, e.g. memoir vs how-to?
    1:16
    
  • Can you repurpose content between books?
    1:52
    
  • Ideally you would publish blog posts / chapters along the way...
    1:52
    
  • Linking ideas, or having one chapter flow better into the next one...
    2:36
    
  • Does social media, like Facebook, own your writing?
    2:37
    
  • Book vs Course content - how to know what to put into each?
    4:06
    
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  Gathering Your Notes / Blog Posts

  • Intro to the "gathering" exercise
    3:31
    
  • Joselito Laudencia shares experience of gathering notes into a book
    1:35
    
  • How broad or narrow should book topic be?
    1:26
    
  • Is 1 blog post a chapter... or multiple posts?
    0:44
    
  • Should you mix in yet-unblogged writing with blogged writing in your book?
    2:35
    
  • What about interviews and speaking notes, can they be book material?
    1:11
    
  • You can also turn Audio recordings into book chapters...
    3:17
    
  • How to gather book references?
    1:01
    
  • Quoting others in your book -- Fair Use
    4:09
    
  • What about images / photos / graphics in books?
    3:56
    
  • EXERCISE: Gathering Your Posts and Notes
    6:19
    
  • Scrivener?
    1:10
    
  • Copy/Paste Emojis ❦
    2:36
    
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  Categorizing Your Blog Posts / Notes: Simple Document

  • Categorizing with Simple Google Doc
    3:07
    
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  Quickly See Your Best Social Media Writings

  • Quickly see your best writings on Medium
    1:41
    
  • Quickly see your best writings on FB Business Page
    2:00
    
  • Quickly see your best writings on Instagram
    1:49
    
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  Categorizing Your Blog Posts / Notes: Spreadsheet

  • Categorizing with Spreadsheet
    11:53
    
  • How to put repurposed articles into the Spreadsheet?
    1:11
    
  • Only track organic reach?
    1:33
    
  • Overwhelmed with spreadsheet consolidation?
    5:13
    
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  Let's Categorize!

  • EXERCISE: Categorizing Your Notes into Themes
    5:13
    
  • Order of chapters: prioritize Best or Logical?
    1:57
    
  • EXERCISE: Put your Posts into Chapter Order...
    5:12
    
  • Thoughts on the Intro and Ending Chapters
    2:18
    
  • Introductory chapter -- how long and what's in it?
    2:59
    
  • At what point should you stop adding to the material of a book?
    5:43
    
  • You have so much writing... how to chunk down to manageable book?
    2:37
    
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  Recruiting Your Editors

  • EXERCISE: Write names of potential editors...
    4:41
    
  • Heather Tobin: Experience of a Volunteer Editor
    2:03
    
  • Do editors need to be content experts? + How much time to give them?
    1:26
    
  • How much work is expected of a Volunteer Editor?
    2:12
    
  • How many editors to invite?
    2:16
    
  • Should we give our editors some incentive or thank-you gift?
    4:01
    
  • EXERCISE: draft email to editors...
    6:56
    
  • Track your contacting of editors...
    3:29
    
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  Book Draft Document for Editors

  • Actual example of me prepping a document for Editors
    6:53
    
  • HOMEWORK -- Prepare the document for Editors
    3:56
    
  • How "ready" does your Draft need to be for the Editors?
    4:45
    
  • Give all Editors the whole book draft?
    0:54
    
  • Yes: Acknow. + About Author. No need: Preface, Foreword, Afterword.
    3:48
    
  • Why I put FB video at end of each of my chapters...
    6:14
    
  • If you have many references... just make a bibliography?
    1:42
    
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  Are you ready for a 2nd Edition?

  • When is it time for a 2nd Edition?
    0:32
    
  • 2nd Editions: add more content, or just revise?
    2:22
    
  • What's my process of creating a 2nd edition?
    5:15
    
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  Progress Checkpoint 1

  • How's it going with getting Editors?
    1:27
    
  • Reminder: join our FB group for mutual support 🥰
    0:32
    
  • Announce your book process as early as possible 🏃🏽‍♀️
    3:21
    
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  📚 THE BOOK LAUNCH TEMPLATE

  • The Book Launch Template 📚
    4:09
    
  • What's the ideal time of year to launch a book?
    2:06
    
  • Launch the book well after the publish date?
    2:59
    
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  Book Marketing Principles & Ideas

  • Top 10 Factors for Book Selling Success
    12:26
    
  • Lots of Book Marketing Ideas!
    11:13
    
  • Do you have to market your book... or can it just be "discovered"? 🤔
    7:31
    
  • KDP Marketing Tools
    4:54
    
  • KDP Marketing -- Nominate your ebooks and prime reading
    1:19
    
  • Kindle Countdown Deal and Free Book Promotion
    3:31
    
  • Amazon Author Central - syndicate your blog post RSS feed to your Author Page
    3:06
    
  • Set up your Goodreads Author Page and associate your books
    5:04
    
  • Most book sales are Kindle version... so teach your audience how to read that version :)
    1:30
    
  • The lazy / easy way -- does it require a large audience?
    5:04
    
  • What about Ads to promote a book?
    5:52
    
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  Book Title & Subtitle

  • Keyword brainstorming for the book title
    4:42
    
  • How niched-down (specific) should a book title be?
    4:18
    
  • Turn your Keywords into Book Titles ✨
    6:13
    
  • Poll your audience with your favorite 3 book titles 🤗
    3:03
    
  • Example of a title poll
    7:41
    
  • Ensure that your Title doesn't violate existing trademark/copyright
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  Fiverr Tutorial

  • The main Fiverr tutorials have moved...
  • Try Fiverr: get started with a book cover idea...
    1:47
    
  • Finding a Fiverr book editor
    1:47
    
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  Getting Reviews & Book Blurbs

  • Getting book blurbs
    6:54
    
  • Getting reviews (important!)
    11:26
    
  • How many reviews to aim for?
    4:00
    
  • Give a book summary to reviewers also?
    2:02
    
  • My lazy way of requesting book reviews...
    2:54
    
  • Thoughts on getting book blurbs from influential people...
    7:30
    
  • What's the format of an "ask the author" Q&A or facilitated book club meeting?
    7:02
    
  • Launch posts require a lot of replies or messages -- too much work?
    3:41
    
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  Progress Checkpoint 2

  • Progress check-in 2
    1:50
    
  • Delay publishing, so you can fill the gaps in your book first?
    2:34
    
  • My personal update (and on "working lightly")
    2:47
    
  • Check-in with / remind your Editors
    3:45
    
  • Plan to do a Pre-Order period?
    2:56
    
  • Amazon -- ethical objections to using it or buying from them?
    3:39
    
  • Carve out extra time during launch week...
    0:56
    
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  Book Cover

  • Book Cover -- first brainstorm your vision
    3:01
    
  • Book Cover -- secondly, get ideas via Amazon
    4:13
    
  • Book Cover Fiverr designers
    4:44
    
  • What does your book cover designer need from you?
    2:03
    
  • Does book cover need to match your brand colors?
    1:13
    
  • Poll your audience re: designs, via google form (randomized questions / shuffled order)
    13:00
    
  • Upgrade your book cover design
    2:20
    
  • After eBook Cover is done, *then* create the Paperback Cover Design
    5:17
    
  • Book Back Cover Design tips
    3:14
    
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  Your Edited Book Draft 👏🏽

  • Which edits to accept vs reject? and f* chicago manual of style 😆
    7:07
    
  • Confirming the edits, and putting it all into one google doc! 🌟
    6:59
    
  • Creating a Table of Contents for your book using google doc
    3:05
    
  • Copyright page -- anything important to note?
    4:45
    
  • Formatting headers and subheaders in google doc
    2:37
    
  • Spellcheck!
    0:56
    
  • Send your digital book to reviewers 🤩
    5:37
    
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  Book Interior Design / Formatting for Kindle & Paperback

  • What is book "interior design"?
    1:40
    
  • Send book to Fiverr for layout / formatting aka "interior design"
    3:49
    
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  Uploading your (Kindle) book to Amazon!

  • KDP intro and previewing your book manuscript
    11:28
    
  • Typos can just be corrected & reuploaded
    1:11
    
  • KDP Details -- Title, Series, Edition, Author, Contributors
    4:21
    
  • KDP Book "Description" field
    9:51
    
  • Why I don't worry about KDP keywords...
    2:17
    
  • Book Categories (and the sham of Amazon Bestseller Status)
    15:33
    
  • Kindle DRM
    3:37
    
  • KDP Select
    4:00
    
  • Launch previewer and approve before you can go to final step...
    1:25
    
  • Paperback territories, "primary marketplace", pricing, royalties, and publishing
    3:34
    
  • Be sure to check in and remind your reviewers several times!
    2:06
    
  • Book Pricing Tips
  • What if no preview image on Amazon book page after publishing?
    6:18
    
  • Presale Pricing / Kindle Promotion
    6:56
    
  • What about translations of your book?
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  Easily creating a Paperback with Amazon KDP

  • Get a free ISBN from KDP Amazon
    0:41
    
  • Uploading your Paperback Manuscript to KDP + Trim Size, Bleed, and Finish
    2:30
    
  • White or Cream Paper? (Probably cream)
    0:59
    
  • Create a quick temporary paperback cover so you can preview the book
    3:08
    
  • Previewing your paperback text in the KDP previewer
    2:27
    
  • Uploading the real Paperback Cover Design
    2:46
    
  • Paperback territories, "primary marketplace", pricing, royalties, and publishing
    5:12
    
  • Paperback/hardback printing options other than Amazon
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  Progress Checkpoint 3

  • Overview of Blog-to-Book Process
    13:19
    
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  Recording Your Audiobook

  • Tips for recording your Audiobook
    4:37
    
  • If you have an accent, should you record your own audiobook?
    2:01
    
  • Audible / ACX -- creating your title and uploading the audio files (after sound mastering)
    8:06
    
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  Congrats on Publishing Your Book! 👏🏽🤩

  • Secret of becoming #1 Amazon Bestseller...
    2:37
    
  • BookLinker: one link that auto directs people to their correct Amazon website
  • KDP Book Sales Reports
    2:12
    
  • Thank you for taking the course! I look forward to your updates 😊
    2:15
    
  • Feedback about this course 🙏🏼